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Updated RecentlyPlay It Again Sports vs Atmosphere Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Play It Again Sports vs Atmosphere including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $282,900 - $393,900 | $75,000 - $150,000 |
| Franchise Fee | $25,000 | $30,000 |
| Royalty Fee | 5% | - |
| Advertising Fee | 1K/yr | - |
| Year Founded | 1983 | - |
| Year Franchised | 1988 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $5000 | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | On-The-Job Training: 22 hours Classroom Training: 56 hours | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations | Number of Employees Required to Run: 3 - 5 | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | Yes | No |
| International Expansion | No | No |
Company Overviews
About Play It Again Sports
Founded in 1983, Play It Again Sports buys and sells new and used sporting goods. Stores carry items like golf clubs and bags, baseball bats and gloves, in-line and ice skates, and fitness equipment.
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#269 in Franchise 500 for 2020.
About Atmosphere
Atmosphere is a big-box concept specializing in outdoor sports - including cross-country and telemark skiing, snowshoeing, cycling and camping. In early 2010, the company re-launched it's corporate Coast Mountain Sports outdoor concept under the Atmosphere banner. The company currently has 25 corporate and 34 franchise locations operating under the Atmosphere name. For more information please visit www.atmosphereoutdoor.ca