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Below is an in-depth analysis and side-by-side comparison of Scooter's Coffeehouse vs Grabbagreen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $389,942 - $860,654 | $266,000 - $482,075 |
Franchise Fee | $40,000 | $16,000 - $30,000 |
Royalty Fee | 6% | 6% |
Advertising Fee | 2% | 1% |
Year Founded | 1998 | 2013 |
Year Franchised | 2002 | 2015 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5000 | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | On-The-Job Training: 160 hours Classroom Training: 46 hours Additional Training: At existing coffeehouse | On-The-Job Training: 125 hours Classroom Training: 25 hours |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op Advertising Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | National Media Social media Website development Email marketing Loyalty program/app |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 3 - 12 | Number of Employees Required to Run: 20 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
In a vibrant market, differentiation is the key to success. At Scooter's we have developed a singular "premium" identity that sets our coffeehouses apart from the competitors and allows us to occupy a unique position in the industry. Scooter's dedication to the premium experience has created a difference that customers appreciate. Our coffee tastes different because it is different.
The premium experience begins with our coffee, but it doesn't end there. Our corporate philosophy dictates that everything the customers taste, see, hear and feel should reinforce the premium philosophy.
* Our coffee is served exclusively in Insulair's new triple-wall insulated cup, a unique solution recognized as one of the top innovations of 2005 by Inc. Magazine. Triple-wall cups are a quality alternative to polystyrene foam and non-insulated cups with paper sleeves.
* Our specialty drinks are created with Monin syrups, widely recognized as the world's premier flavoring. Unlike many popular flavorings, Monin syrups are made from natural fruits, nuts and spices, and contain no fat or cholesterol.
* Our mocha drinks are blended with Monin premium chocolate syrups, a rich and superior alternative to powdered flavorings.
* Our store locations are aesthetically designed to emphasize the premium experience. Equipment, art, furniture and accessories are carefully designed to reinforce the message that our customers receive the best.
This unique identity has turned Scooter's into the largest locally-owned coffee franchise in the Midwest.
Founded in 2013, Grabbagreen® is a quick service restaurant where great tasting, healthy food meet the speed and convenience of traditional fast food. Grabbagreen’s Eat Clean® menu is semi-organic, preservative-free, and GMO free. The menu is based around super food ingredients and offers a full selection of grain and green-based bowls with hormone and antibiotic-free chicken and beef provided by local farms that can also be made into wraps. The menu also offers fresh-pressed juices, handcrafted smoothies and acai bowls, breakfast, and healthy kid-friendly items. All signature menu items are prepared fresh, made-to-order, and provide a delicious experience for customers that also meet some dietary needs.
The Grabbagreen® App is available on both iTunes and Google play. You can also find Grabbagreen® on Facebook, Twitter and Instagram.
Grabbagreen was founded by two moms who found it increasingly difficult to feed their families healthy food on-the-go. What they learned very quickly was there is a demand for healthy food that tastes great and the demographic extended beyond moms. With a high demand, the concept grew to three stores in less than two years. In 2015, founder Keely Newman launched nationwide franchising and in 2018 Grabbagreen joined the Kahala Brands family and continued to grow the brand and bring healthy and delicious choices to more cities.