Ellianos Coffee Company vs Biggby Coffee Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Ellianos Coffee Company vs Biggby Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$340,000 - $575,000 | $189,550 - $378,600 |
| Franchise Fee |
$25,000 | $20,000 |
| Royalty Fee |
5% | 6% |
| Advertising Fee |
- | 3% |
| Year Founded |
2002 | 1994 |
| Year Franchised |
2003 | 1999 |
| Term Of Agreement |
5 years | 10 years |
| Term Of Agreement |
5 years | 10 years |
| Renewal Fee |
- | $3000 |
Business Experience Requirements |
| Experience |
- | - |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
No/Yes | -/- |
| Start-up Costs |
No/Yes | -/- |
| Equipment |
No/Yes | -/- |
| Inventory |
No/Yes | -/- |
| Receivables |
No/Yes | -/- |
| Payroll |
No/Yes | -/- |
Training & Support |
| Training |
- | As a new franchisee, you will participate in one of the most comprehensive training programs in the industry. You will start by attending 3 weeks of comprehensive classroom training that covers coffee and tea, our menu, managing a successful cafe, human resources, and much more. Upon completion, you'll spend an additional 3 weeks in your market (whenever possible) working directly in a cafe. Prior to opening your doors, we will help train your staff and assist you in all aspects of opening your store.
On-The-Job Training: 144 hours
Classroom Training: 86 hours
Additional Training: On-the-job training
|
| Support |
You are provided with an Ellianos Operations Manual which has the tools you need to help run your store�"at your fingertips.
On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations.
Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations. | All throughout the franchise process, you will have the ongoing support and expertise of our staff. This comes in many forms of assistance: site selection, lease negotiation, business plan format and wording, build out and equipment recommendations, etc...Once open, you then have access to numerous support programs ranging from quarterly visits, mystery shops, customer surveys, our Franchise Resource Center and many other things, including ongoing contact with our staff and support team.
Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Proprietary Software
Franchisee Intranet Platform
|
| Marketing |
Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity.
Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan.
Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store. | BIGGBY COFFEE has an annual promotions calendar for in-store marketing of beverages, food items and merchandise - all designed to grab your customer's attention. BIGGBY also designs and develops advertising materials for direct mail, billboards and print media, as well as radio commercials.
BIGGBY's Marketing Department is also available to answer questions, assist you through your Grand Opening and help design and develop custom programs to expand your customer base and increase your sales.
Co-op Advertising
Ad Templates
Regional Advertising
Social media
Email marketing
Loyalty program/app
|
| Operations |
- | Absentee Ownership Allowed
Number of Employees Required to Run: 15
|
Expansion Plans |
| US Expansion |
Yes | - |
| Canada Expansion |
No | - |
| International Expansion |
No | - |
Company Overviews
About Ellianos Coffee Company
The Ellianos story began when experienced entrepreneurs and
coffee-lovers, Scott and Pam Stewart, returned to their home in Lake
City, Florida from a visit to the Pacific Northwest. While there, the
Stewarts took notice of the booming drive-thru specialty coffee shop
industry. Having a love for coffee and always looking to seize the right
opportunity, the Stewarts began planning for Lake City’s first
double-sided drive-thru specialty coffee shop. Driven by a mission to
serve the highest quality specialty coffee beverages in a way that would
meet the demands of busy Americans, family-owned Ellianos Coffee
Company was founded in 2002.
People took to the concept almost immediately and the Stewarts
decided to franchise the Ellianos concept and brand. Being a franchisee
himself in the pizza industry, Mr. Stewart knew what it would take to
start a franchise, and determined that his company would value
franchisees as though they were part of the family. Today, the Ellianos franchise is readily available in about 35 of the states.
With a lot of hard work, attention to detail, and help from others, Ellianos Coffee Company has become a dominant brand in the Southeast
United States. Even in the early stages, Ellianos achieved brand
awareness in its market and thousands of loyal customers. We stand today
by the same motto we did back then: to serve ITALIAN QUALITY AT
AMERICA’S PACE®.
Do you want to own your own business in one of the most exciting and fast paced industries in the United States? Ellianos Coffee Company and the specialty coffee industry are growing. We now have exciting specialty coffee franchise opportunities in the Southeastern United States, with primary growth targeted in Florida, Georgia, Alabama, Mississippi, South Carolina & North Carolina.
About Biggby Coffee
So, what do you want to B?
Some people believe the answer to that question is not to be found in a single career choice. Their response to that question might be something like:
I want to be a person with the courage to follow my dreams.
I want to own my own business and be my own boss.
I want to bring some happiness into the world.
If you answer in a similar fashion, then landing on this page is no accident. For you, life is a work in progress; a regular exploration of new opportunities; a world filled with possibility. You believe in the power of hard work, persistence, and dreams. The personal and professional evolution of entrepreneurial people is so cool. They are the rare people on the planet who embrace this fundamental truth:
You can B whatever you want to B
If you'd like to B part of a growing and innovative industry, in a culture of energy and fun, look no further than BIGGBY Coffee, formerly known as Beaner's Coffee. You're in the right place.
Seeking new franchisees in Alabama, Florida, Georgia, Illinois, Indiana, Michigan, North Carolina, Ohio, South Carolina, Texas, Wisconsin and Asia
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