Ellianos Coffee Company vs Grabbagreen Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Ellianos Coffee Company vs Grabbagreen including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Ellianos Coffee Company Franchise
Grabbagreen Franchise
Investment $340,000 - $575,000$266,000 - $482,075
Franchise Fee $25,000$16,000 - $30,000
Royalty Fee 5%6%
Advertising Fee -1%
Year Founded 20022013
Year Franchised 20032015
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee --


Business Experience Requirements
 
Ellianos Coffee Company Franchise
Grabbagreen Franchise
Experience --

Financing Options
 
Ellianos Coffee Company Franchise
Grabbagreen Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/Yes
Start-up Costs No/Yes-/Yes
Equipment No/Yes-/Yes
Inventory No/Yes-/Yes
Receivables No/Yes-/Yes
Payroll No/Yes-/Yes

Training & Support
 
Ellianos Coffee Company Franchise
Grabbagreen Franchise
Training - On-The-Job Training: 125 hours Classroom Training: 25 hours
Support

You are provided with an Ellianos Operations Manual which has the tools you need to help run your store�"at your fingertips. On-going Support and Evaluations- We schedule periodic evaluations at your store to see if there are any areas in which we can help you improve operations. Financial and Operations Advice- You will have access to our Ellianos Corporate business professionals if you have any financial or operations questions. We continuously invest in finding new ways to save our franchisees money through more efficient operations.

Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing

Logo and Branding Materials- Eliminates the need for the franchise owner to invest in essential but costly logos and corporate identity. Marketing Advice- Don’t know what to promote or how to attract customers? Our Marketing Director will be glad to help you put together your own marketing plan. Brand Identity- As the franchise grows, our brand awareness adds an enormous intangible asset to your store.

National Media Social media Website development Email marketing Loyalty program/app
Operations -Number of Employees Required to Run: 20

Expansion Plans
 
Ellianos Coffee Company Franchise
Grabbagreen Franchise
US Expansion YesYes
Canada Expansion No-
International Expansion NoYes

Company Overviews

About Ellianos Coffee Company

The Ellianos story began when experienced entrepreneurs and coffee-lovers, Scott and Pam Stewart, returned to their home in Lake City, Florida from a visit to the Pacific Northwest. While there, the Stewarts took notice of the booming drive-thru specialty coffee shop industry. Having a love for coffee and always looking to seize the right opportunity, the Stewarts began planning for Lake City’s first double-sided drive-thru specialty coffee shop. Driven by a mission to serve the highest quality specialty coffee beverages in a way that would meet the demands of busy Americans, family-owned Ellianos Coffee Company was founded in 2002.

People took to the concept almost immediately and the Stewarts decided to franchise the Ellianos concept and brand. Being a franchisee himself in the pizza industry, Mr. Stewart knew what it would take to start a franchise, and determined that his company would value franchisees as though they were part of the family. Today, the Ellianos franchise is readily available in about 35 of the states.

With a lot of hard work, attention to detail, and help from others, Ellianos Coffee Company has become a dominant brand in the Southeast United States. Even in the early stages, Ellianos achieved brand awareness in its market and thousands of loyal customers. We stand today by the same motto we did back then: to serve ITALIAN QUALITY AT AMERICA’S PACE®.

 
Do you want to own your own business in one of the most exciting and fast paced industries in the United States? Ellianos Coffee Company and the specialty coffee industry are growing. We now have exciting specialty coffee franchise opportunities in the Southeastern United States, with primary growth targeted in Florida, Georgia, Alabama, Mississippi, South Carolina & North Carolina.

About Grabbagreen

Founded in 2013, Grabbagreen® is a quick service restaurant where great tasting, healthy food meet the speed and convenience of traditional fast food. Grabbagreen’s Eat Clean® menu is semi-organic, preservative-free, and GMO free. The menu is based around super food ingredients and offers a full selection of grain and green-based bowls with hormone and antibiotic-free chicken and beef provided by local farms that can also be made into wraps. The menu also offers fresh-pressed juices, handcrafted smoothies and acai bowls, breakfast, and healthy kid-friendly items. All signature menu items are prepared fresh, made-to-order, and provide a delicious experience for customers that also meet some dietary needs.

The Grabbagreen® App is available on both iTunes and Google play. You can also find Grabbagreen® on Facebook, Twitter and Instagram.

Grabbagreen was founded by two moms who found it increasingly difficult to feed their families healthy food on-the-go. What they learned very quickly was there is a demand for healthy food that tastes great and the demographic extended beyond moms. With a high demand, the concept grew to three stores in less than two years. In 2015, founder Keely Newman launched nationwide franchising and in 2018 Grabbagreen joined the Kahala Brands family and continued to grow the brand and bring healthy and delicious choices to more cities.

Healthy food, fast.
Our vision is bold: To Lead the Charge in Making Fast Food Healthy and we stand behind every word