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Below is an in-depth analysis and side-by-side comparison of Heidi's Brooklyn Deli vs Moe's Italian Sandwiches including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $300,000 - $400,000 | $93,500 - $159,500 |
Franchise Fee | $35,000 | $15,000 |
Royalty Fee | 6% | 5% |
Advertising Fee | - | 1%local +1%Nat'l |
Year Founded | 1994 | 1959 |
Year Franchised | 2004 | 1993 |
Term Of Agreement | 15 years | 10+15+15 |
Term Of Agreement | 15 years | 10+15+15 |
Renewal Fee | - | Then current fee |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | A designated manager and one employee must attend and successfully complete the training program established by the company at one of our training locations to be designated |
Support | - | *You will receive Moe's Operation Manual which covers the many important aspects of your business operation. *As manuals are updated, revisions will be sent to you. *You will receive regular visits from our field reps who will consult with you and offer useful advice and counsel on your operation. *We have quarterly meetings to provide you with the ongoing training and tools you will need to operate a successful Moe's Italian Sandwich Franchise. |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | No | - |
Since being founded in 1994, Heidi's Brooklyn Deli has remained a family-owned and community oriented company and seeks partners who honor 'those' same values.
We provide extensive training before, during and after your store opening.
We are your partner as long as you are part of Heidi's family.
Our bread and recipes are made from scratch the old fashioned way in each location...Yes, you will learn how to bake!
Whenever possible, we source nitrate-free, hormone-free and antibiotic-free meats and organic cheeses. Our sources are often family-owned humane farms and ranches with sustainable practices.
We are committed to sourcing more & more of our building materials & products from environmentally-friendly partners with sustainable practices.
We want to be your neighborhood choice for breakfast, lunch and dinner. Our food is special, therefore we do not seek to be on every street corner.
We seek to find the right location and using our decades of experience, design a store that is cost efficient to build and cost effective to operate.
If you are reading this, you are like millions of other people who think about owning their own business versus working for someone else. Most of you want the ability to increase your earning power, maximize job security, control your quality of life, have long term equity, or to own a family business. Often, people start their own business out of frustration with the corporate "rat race", have been laid off one too many times, are retired from the corporate world and still want to work for themselves, or they have a vision and want to be in control of their future. Everyone usually asks the same questions: Should I try to start my own business from scratch or buy into a franchise with a system that has been around? *Where do I start if I really want to do it? *How much money do I need to get started? *Where do I get the money? *Do I really have the desire to make a change? *How much money will I make? They all realize there is a tremendous opportunity in the restaurant segment because it is recession proof and it continues to grow every year. Why choose Moe's over the other franchise options? *Our $15,000 franchise fee is one of the lowest *Our Royalty fee (5%) and Ad Fund fee (1%) are among the lowest *Help with business plans and finding equipment leases *Protected territories upon signing franchise agreement *Our products are second to none. Taste and compare the difference before you decide *We have kept the concept simple for easy training, low staffing needs, and maximum profitability *Over 50 years of heritage and tradition in New England *We are not too big that we forget how important your business is - we started with one unit just like you *We have selected equipment lineups that keep start-up, maintenance, and utility costs lower than others *Convenience and take out foods are the fastest growing segment in the restaurant industry *Most importantly - We have available territories! - Get in on the ground floor now.