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Below is an in-depth analysis and side-by-side comparison of Home Care Assistance vs Caring Senior Service including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $86,000 - $245,250 | $110,099 - $176,016 |
Franchise Fee | $55,000 | $41,500 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | 2% |
Year Founded | 2003 | 1991 |
Year Franchised | 2004 | 2002 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | 10% of franchise fee | - |
Business Experience Requirements |
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Experience | - | *Desire to make a difference in people's lives *Ambition to succeed *High standards for customer service *Be a self-starter and understand the importance of having a strong sales focus *Willingness to follow a proven system *Effective and efficient in time management and priority setting |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | Yes/- |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | On-The-Job Training: 20 hours Classroom Training: 40 hours Additional Training: At franchisee's location yearly, 2-3 days; Online training & conferences | Caring Senior Service provides initial training for up to 2 people. Training takes up to one week with additional time if needed. Training covers everything from marketing to high impact referral sources, recruitment and retention of Gold Level caregivers, and how to implement our GreatCareTM method. Classroom Training: 40 hours |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | o Marketing tools that stand out and are easy to implement o Shared market research that provides clear targets and reduces costly mistakes o Clearly defined marketing approach that builds trust o Individualized web site by location that helps connect and interact with referral sources, clients, families and caregivers o On-site sales training with your designated Franchise Business Consultant o Ongoing marketing tips with timely and relevant information Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
Operations | Absentee Ownership Allowed Number of Employees Required to Run: 1 - 4 | Absentee Ownership Allowed Number of Employees Required to Run: 2 - 3 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |