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Updated RecentlyMax & Erma's vs Seacrets Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Max & Erma's vs Seacrets including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $622,500 - $3,100,000 | $1,639,333 - $3,061,667 |
| Franchise Fee | $40,000 | $45,000 |
| Royalty Fee | 4% | 6% and 10% from hotel |
| Advertising Fee | - | 1% local |
| Year Founded | 1972 | - |
| Year Franchised | 1998 | - |
| Term Of Agreement | - | 10 years+10 +10 |
| Term Of Agreement | - | 10 years+10 +10 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | *You or an operating partner within your franchise team must have significant foodservice and/or hospitality experience in order to qualify to become a Seacrets franchise owner. *In most cases, we expect franchise owners/operating partners to take an active role in daily operations. *Sales, customer relations, and supervisory skills, plus a strong work ethic coupled with honesty and integrity, are also important. *You must be able to meet the financial requirements for developing and operating a Seacrets business. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | *You and your key management and kitchen staff will receive up to eight weeks of training at our corporate location. *Additional training will be provided if hotel or nightclub operations are part of your franchise business |
| Support | - | *Site Selection & Build-Out Guidance: site selection, building design and interior and exterior decor. *Initial Training and Ongoing Support: comprehensive corporate- and local-based training covering key business management functions. (Additional training will be provided to franchisees who oversee hotel or nightclub operations.) *Inventory Assistance: including planning and ordering initial equipment and supplies. *Established Standards and Procedures for every part of the business (front of house, back of house, bar, restaurant, music venues, and more), all detailed in our confidential operations manual. *Exclusive recipes, ingredients and cooking techniques for our specialty dishes, many of which are made from scratch; plus proprietary branded food products for retail sale. *Relationships with approved vendors and built-in volume discounts. *Marketing guidance and pre-developed materials for local advertising and promotions. |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Max & Erma's
In 1972, Max & Erma created a fun, unique, gourmet hamburger restaurant you could take friends & family to, decorating it with quirky artifacts & local paraphernalia. Since that day, we've been committed to providing our guests with delicious all-American food & friendly service in a relaxed atmosphere the whole neighborhood can enjoy. We've grown over the years, but always remain true to what made us successful - delivering a great guest experience. After all, Max & Erma wouldn't have it any other way.
We believe that a great experience starts with our food. That's why we use the freshest, highest quality ingredients in everything we serve. Freshness and quality are truly the foundations upon which Max & Erma's was built. We make every effort to do things the right way, not the easy way. We believe this dedication and passion is the reason we're better and the reason our guests return more often. Our market research tells us that our guests know what they are going to order before they get to our restaurant because they crave certain items, our signature dishes. Many guest favorites include our delicious Chocolate Chip Cookies, Tomato Mozzarella Chicken Sandwich, Cajun Shrimp & Pasta, Laredo Steak, Santa Fe Salad, Buffalo Chicken Sandwich, Hand-Battered Onion rings and our famous Gourmet Hamburgers.
About Seacrets
The Seacrets Restaurant, Bar and Hotel Franchise Program: Bring a Little Bit of Jamaica to Your Local Community Since Seacrets was propelled over two decades back, our idea has turned out to be synonymous with great sustenance and great circumstances for clients from up and down the Eastern Seaboard … and past. Everybody who visits Seacrets appreciates a smidgen of island life. That is the reason we're glad to call ourselves Jamaica, U.S.A.! Presently we're prepared to grow our physical operations past our Ocean City, Maryland base, and bring our tropical eating and excitement experience to individuals the country over. We've put a great deal of work into cleaning and culminating our frameworks, methodology, formulas, and the sky is the limit from there, and we are prepared to impart the points of interest to qualified establishment proprietors. Join our group and get on the way to owning and growing a genuinely unmatched idea in the gigantic cordiality establishment industry. Seacrets gives you the instruments, the marking, and the interestingly themed idea you have to emerge in the commercial center! For more data on the Seacrets establishment program, visit our Frequently Asked Questions page, ask for a leaflet