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Updated RecentlyCHOOKS vs Brown's Chicken & Pasta Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of CHOOKS vs Brown's Chicken & Pasta including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $300,615 | $155,000 - $2,699,000 |
| Franchise Fee | $52,500 | $25,000 |
| Royalty Fee | 4% | - |
| Advertising Fee | 4% + 1% local | - |
| Year Founded | 1991 | 1949 |
| Year Franchised | 1991 | - |
| Term Of Agreement | 5+5+5=15 | 15 years |
| Term Of Agreement | 5+5+5=15 | 15 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | No/- |
| Start-up Costs | -/- | No/- |
| Equipment | -/- | No/- |
| Inventory | -/- | No/- |
| Receivables | -/- | No/- |
| Payroll | -/- | No/- |
Training & Support |
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| Training | - | Brown's requires that the franchisee complete an extensive eight-week training program that covers all areas of business operations, store maintenance procedures, and marketing/advertising. |
| Support | - | Brown's provides operational specialists who bring with them technical expertise in all areas of business. We also have a staff of marketing, purchasing and financial specialists to assist you. |
| Marketing | - | - |
| Operations | - | Brown's has designed a complete set of forms to facilitate sales accounting, cash control, inventory control, and cost analysis. You can also work with our cost control department and gain weekly insight into your store's profitability. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About CHOOKS
Aussie slang for chicken!
Chooks was created to give you the perfect union of marinating & grilling the best chicken and selling it to our customers for great prices. We serve our secret family recipe “buttermilk chicken” - the way we all like it.About Brown's Chicken & Pasta
Brown's Chicken & Pasta is committed to controlled expansion of completely new store sites and the redevelopment of our current restaurant locations. This business practice encourages growth of locally based ownership and management of restaurants. All new franchises awarded will actually be two opportunities in one. The company is in an aggressive redevelopment stage as existing Brown's Chicken & Pasta restaurants are being remodeled and re-tooled to incorporate our new CHICAGO WAY sandwich brand. The introduction of CHICAGO WAY sandwiches to our existing restaurant operation has sparked new sales and customer traffic opportunities. Operating within the same site that houses our primary Brown's Chicken & Pasta restaurant concept, the CHICAGO WAY sandwich menu brings new daypart appeal to the location. Brown's traditional business is largely generated through the evening daypart. The CHICAGO WAY sandwich line opens the lucrative lunch and fringe daypart markets to the franchise. All future franchise development will be a combined Brown's Chicken & Pasta and THE CHICAGO WAY as a single dual-concept operation.