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Below is an in-depth analysis and side-by-side comparison of Applebee's vs Original Joe's including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $2,009,038 - $8,267,250 | $950,000 |
Franchise Fee | $35,000 | $39,000 |
Royalty Fee | 4% initially, 5% possible after | 5% |
Advertising Fee | not less than 4% | 2% |
Year Founded | 1980 | 1998 |
Year Franchised | 2014 | 0 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | 50% of then curr. Fran. fee |
Business Experience Requirements |
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Experience | Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | 30 days at corporate office and up to 14 days onsite at franchise location |
Support | - | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Original Joe's is about delicious, generous portions of real food. Quality beers on tap. Down-to-earth service and an easy-going atmosphere. It's immediately comfortable, but definitely not run-of-the-mill. A place you can meet business associates for an enjoyable lunch, or old friends for a casual night out. The Original Joe's concept was created in 1997 and has grown into a strong brand that supports several locations, each one with its own distinctive characteristics. Essentially, the Original Joe's franchise is about moving beyond both the typically bland chain restaurant atmosphere and the hipper-than-thou upscale casual dining attitude. And this convivial, round-the-way feel is exactly what the Joe's target customer group is demanding. As a concept with exceptional growth potential, Original Joe's features an uncomplicated franchise model, simple guidelines and standards, and proven profitability. Currently, the Original Joe's Franchise Group is offering like-minded, forward-looking entrepreneurs the opportunity to launch additional Original Joe's locations. So if you want to be a part of a family, not another cookie-cutter organization, give FranWorks a call. Ask for Paul.