Applebee's vs GRILLiT Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Applebee's vs GRILLiT including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Applebee's Franchise
GRILLiT Franchise
Investment $2,009,038 - $8,267,250N/A
Franchise Fee $35,000$12,500
Royalty Fee 4% initially, 5% possible after4%
Advertising Fee not less than 4%-
Year Founded 1980-
Year Franchised 2014-
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Applebee's Franchise
GRILLiT Franchise
Experience Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems -

Financing Options
 
Applebee's Franchise
GRILLiT Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Applebee's Franchise
GRILLiT Franchise
Training --
Support --
Marketing --
Operations --

Expansion Plans
 
Applebee's Franchise
GRILLiT Franchise
US Expansion YesYes
Canada Expansion No-
International Expansion Yes-

Company Overviews

About Applebee's

Applebee's is the largest casual dining chain in the world with sales of $4.7 billion in 2006. Already the business staple of friendly casual dining, Applebee's is pursuing expansion opportunities, and is looking for individuals/firms with a serious interest in developing our successful brand internationally. For years Applebee's has embraced neighborhood culture, providing high-quality food and drinks in a friendly and informal atmosphere. Compared to the competition, Applebee's consistently delivers food to the consumer faster as well as more affordably. We plan to take this same mantra abroad, creating a warm, inviting dining experience designed around location-specific demographics and customer preference information.

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About GRILLiT

GRILLiT is a growing Latin-Caribbean fusion restaurant concept that marries fast casual to nutritious and healthy food. GRILLiT opened our first store in 2011, and the interest in the concept is soaring! We specialize in made-to-order salads, rice bowls, pasta and wraps featuring grilled chicken, steak and shrimp along with freshly made signature sauces and toppings using only the freshest products provided by local and domestic growers. Our unique recipes and superior customer service create a demand that could only be satisfied by GRILLiT's Franchise Program. Today we have 2 corporate stores, 1 franchise store, and a second franchise store opening soon. With over four decades of experience in the food industry, the people behind GRILLiT created their concept on a very simple principle: to demonstrate the fast-casual dining experience and fresh, healthy, nutritious home-style cooking are not mutually exclusive. GRILLiT satisfies the ever-increasing demand of consumers for healthy and delicious food while utilizing cooking techniques that employ a distinctive approach by preparing recipes with low-sodium content, fresh herbs, spices and all-natural marinades. If you've ever dreamed of owning your own business, now is your chance to own a GRILLiT restaurant!