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Below is an in-depth analysis and side-by-side comparison of Whataburger vs Jack in the Box including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,200,000 | $1,651,500 - $2,638,600 |
Franchise Fee | N/A | $50,000 |
Royalty Fee | - | 5% |
Advertising Fee | - | 5% |
Year Founded | 1950 | 1951 |
Year Franchised | 0 | 1982 |
Term Of Agreement | - | 20 years |
Term Of Agreement | - | 20 years |
Renewal Fee | - | 1,651,500 to $2,638,600 |
Business Experience Requirements |
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Experience | - | *Multi-unit restaurant operations experience *Minimum liquidity of $750,000 *Minimum net worth of $1.5 million *Ability to acquire and/or develop at least 5 restaurants *Operating partner is an equity partner and resides in the desired market |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | On-The-Job Training: 183 hours Classroom Training: 110 hours |
Support | - | Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | - |
A Great Company, A Great Burger. Those simple ideas have guided us through more than 70 years of Whataburger history, which began in 1950 when Harmon Dobson opened the first Whataburger in Corpus Christi, Texas. From day one, Harmon believed that valuing his employees would ensure the success of the company, and he was right. What was once a two-man burger stand has grown to over 650 Whataburger locations across 10 states. We are an uncommon company within the burger industry, because we've never compromised the quality of our products and we genuinely respect our people. We are a family owned and operated company and everyone who works at Whataburger - from the home office to the restaurants - is referred to as a Family Member.
Whataburger doesn’t demand any kind of royalty fee.