Crowne Plaza vs Marriott Hotels & Resorts Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Crowne Plaza vs Marriott Hotels & Resorts including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$35,380,430 - $70,256,900 | $74,082,490 - $176,017,490 |
Franchise Fee |
$75,000 | $50,000 |
Royalty Fee |
5% | - |
Advertising Fee |
- | - |
Year Founded |
1983 | - |
Year Franchised |
1983 | - |
Term Of Agreement |
- | - |
Term Of Agreement |
- | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
- | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
-/Yes | -/- |
Start-up Costs |
-/Yes | -/- |
Equipment |
-/Yes | -/- |
Inventory |
-/Yes | -/- |
Receivables |
-/Yes | -/- |
Payroll |
-/Yes | -/- |
Training & Support |
Training |
On-The-Job Training: Varies
Classroom Training: Varies
| - |
Support |
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
| - |
Marketing |
Ad Templates
National Media
SEO
Loyalty program/app
| - |
Operations |
- | - |
Expansion Plans |
US Expansion |
Yes | - |
Canada Expansion |
- | - |
International Expansion |
Yes | - |
Company Overviews
About Crowne Plaza
Work. Connect. Succeed.
When traveling, you need a partner that makes both work and relaxation easy. At Crowne Plaza Hotels & Resorts, we focus on one thing and do it well: making your stay a success. With more than 400 properties worldwide, our premium accommodations, business-ready services and spaces, and fast and fresh meal options are designed to keep you productive, connected, rested, and restored during your stay. Whatever your business or personal needs, our expert staff is on it.
The total investment necessary to begin operation of a typical
300-room Crowne Plaza or Crowne Plaza Suites hotel, excluding land costs
and other matters, ranges from $35,380,430 to $60,089,100 ($117,935 to
$200,297 per guest room) or more, including between $304,380 and
$538,200 or more that must be paid to the franchisor or an affiliate.
The total investment necessary to begin operation of a typical 250-room
Crowne Plaza Resort hotel, excluding land costs and other matters,
ranges from $40,406,030 to $70,256,900 ($161,624 to $281,028 per guest
room) or more, including between $252,380 and $456,200 or more that must
be paid to the franchisor or an affiliate.
About Marriott Hotels & Resorts
Flagship brand of quality-tier, full-service hotels & resorts Provides consistent, dependable, and genuinely caring experiences to guests on their terms Features include:
- Fully equipped fitness centers
- Gift shops
- Swimming pools
- Concierge levels
- Business centers
- Meeting facilities
- High-speed Internet access is available at many hotels
The total investment necessary to begin operation of a newly-constructed
300-guestroom Marriott Hotel, excluding the cost of real estate and
related costs (building permit, tap, and impact fees), ranges from
$74,082,490 to $117,152,490 and from $112,487,490 to $176,017,490 for a
newly-constructed 300 guestroom JW Marriott Hotel. This includes
approximately $419,000 to $491,000 for a 300 guestroom Marriott Hotel
and $454,000 to $526,000 for a 300-guestroom JW Marriott Hotel that must
be paid to the franchisor or an affiliate.