Direct English vs School of Rock Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Direct English vs School of Rock including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Direct English Franchise
School of Rock Franchise
Investment $100,000 - $500,000$271,500 - $494,100
Franchise Fee N/A$49,900
Royalty Fee -8%
Advertising Fee -3%
Year Founded 19911998
Year Franchised 19972005
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements
 
Direct English Franchise
School of Rock Franchise
Experience --

Financing Options
 
Direct English Franchise
School of Rock Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Direct English Franchise
School of Rock Franchise
Training -

On-Site training in both the business and music instruction aspects of running your school at one of our three training schools On-The-Job Training: 5 hours Classroom Training: 25 hours Additional training as needed

Support -

Assistance in getting your school built including a nationwide network of real estate partners, design and construction standards and guidance, and contracting partners. A proprietary IT system to manage the school business Grand Opening and continued marketing support through plan development and execution, creative and collateral, PR, and A dedicated franchise operations director to work with you Ongoing new product and program development Discounts on equipment through our network of partners The only national network of rock music education schools. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing -Ad Templates National Media Regional Advertising SEO Website development Email marketing
Operations -Absentee Ownership Allowed Number of Employees Required to Run: 14 - 21

Expansion Plans
 
Direct English Franchise
School of Rock Franchise
US Expansion -Yes
Canada Expansion --
International Expansion -Yes

Company Overviews

About Direct English

The global market for English language services is estimated to be worth $15billion per year. The demand for English language training has never been higher, and neither have the potential profits to be made.

Linguaphone Group has an extensive network of franchised partners around the world, offering adult English language courses via Direct English and children's English courses under the Pingu's English brand. We are always seeking successful strategic partners to join our global network of Master Franchisees. Whether you are an existing training or language provider, a well-established distributor in your market, or an entrepreneur looking for a new and rewarding business opportunity, we would like to hear from you. You can also contact us if you are interested in Unit Franchisee opportunities for a particular region of your country.

About School of Rock

School of Rock is a performance-based after school music education program that provides individual music lessons taught by working musicians, group rehearsals, performance experience, exclusive limited access to the school and equipment during business hours, and branded merchandise for students between the ages of seven and nineteen. We provide a rock music program for children, a method of teaching students through performing in front of a paying audience in a real rock venue, and regional groups of elite students known as "The School of Rock All Stars". Be part of a fun, unique, and purposeful business. Connect and collaborate with a rapidly growing network of partners and owners who are passionate about what they do. Make a difference in kids' lives through music. Own and operate a community based business backed by an international organization that will support you every step of the way. Turn your passion for music into your work - you don't have to be a musician but you do need to love rock and roll. Whether you are a musician, just love good music, or are simply looking for a business that rocks we encourage you to learn more about the unique School of Rock franchise opportunity. The investment cost for School of Rock outside the United States will vary depending on building and material costs, labor, taxes and many other factors. We are looking for international partners who have the expertise and financial strength to open multiple schools either as a Master Franchisee or Area Developer.

The total investment necessary to begin operation of a School of Rock business is $271,500 - $494,100. This includes $49,900 that must be paid to the franchisor or their affiliate. They may also offer you the opportunity to enter into a development agreement, in which case you will be required to pay the franchisor a development fee equal to $12,475 for each school you plan to develop.

Franchisor is seeking new franchise units Worldwide.
Veteran Incentives  10% off franchise fee

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In Franchise Business Reviews Top 200.
#219 in Franchise 500 for 2020.
#215 in Franchise 500 for 2021.