Emerald City Smoothie vs Swirls and Twirls Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Emerald City Smoothie vs Swirls and Twirls including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Emerald City Smoothie Franchise
Swirls and Twirls Franchise
Investment $75,250 - $286,900$335,000 - $664,750
Franchise Fee $15,000 - $25,000$30,000
Royalty Fee 6%6%
Advertising Fee 2%-
Year Founded 20052011
Year Franchised 20052012
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Emerald City Smoothie Franchise
Swirls and Twirls Franchise
Experience -

We are looking for highly self-motivated business minded people searching for independent ownership. We look for franchisees that are outgoing and dedicated to building connections within the community. Our franchisees must also be financially qualified. We have multi-unit opportunities available for those who fulfill specific qualifications.

Financing Options
 
Emerald City Smoothie Franchise
Swirls and Twirls Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Emerald City Smoothie Franchise
Swirls and Twirls Franchise
Training -

You will receive 10 days of training at our location in West Islip, New York covering Swirls and Twirls Systems and Procedures, Food Safety, Customer Service, Finance, Administrative procedures and Local Store Marketing.
Support * Use of the Emerald City Smoothie brand and all existing and new marketing materials * Assistance with real estate brokers, site selection, lease negotiation and construction based on best practices learned from over 30 store openings * A turn-key system that includes all architectural design, equipment, shelving, graphics, and signage at a reasonable cost * Extensive ECS Experience training for you and one staff member on drink making, developing a customer community, business management and marketing * Grand opening planning and support * "It's my store" customer involvement program * Peer-to-peer problem and solution sharing with other franchise owners * New drink introductions based on successful pilot programs at other franchises * Web presence for easy store location and product and service pre-selection * Periodic, high-return marketing strategies for pilot testing and implementation * Greater buying power for smoothie and health products as a member of our buying cooperative * Periodic visits to assist with general operations, employee training and to help you fine-tune the ECS experience * Analysis of store sales and performance versus system- wide benchmarks

Swirls and Twirls provides its franchisees with support from site selection approvals to store opening assistance, training, ongoing consultation, marketing programs and materials, new products and more.
Marketing --
Operations --

Expansion Plans
 
Emerald City Smoothie Franchise
Swirls and Twirls Franchise
US Expansion -Yes
Canada Expansion --
International Expansion --

Company Overviews

About Emerald City Smoothie

If you are looking for a significant franchise opportunity with a low cost of entry and a high upside potential, you may be a great candidate to be an Emerald City Smoothie franchise owner. We've also built our uniqueness beyond the product. We build customer loyalty everyday through: * A personal service philosophy that turns our employees into part of our customer's fitness-support team, which keeps customers coming back, according to the Parker LePla Emerald City Smoothie Customer Study * Supplements for any health goal from weight loss to bulking up * Smoothie recipes that won the "best of" smoothie category in a Seattle poll, featuring a unique blending process that creates a smooth, refreshing, but never-watery, taste * Branding and design that helps draw customers into your stores and makes selection of high-margin add-on products easy. Click here for a virtual tour of one of our world-class locations. * Marketing, training, site selection, and quality control services. Emerald City Smoothie also features all the benefits of franchising including our formula for operating to help avoid many mistakes commonly made by new business owners. Today, one out of every seven dollars spent by Americans for retail goods and services is spent in a franchised or independent product distribution business (source: IFA Franchise Opportunity Guide, p. 31, Fall/Winter 2004). Franchising generates an estimated $1.5 trillion in the U.S. economy annually (source: www.franchise.org/opportunities). The combination of the franchisor's expertise and your hard work create the potential for a strong business. With a franchise, you are in business for yourself, not by yourself!

About Swirls and Twirls

Swirls and Twirls was created to be the ultimate healthy indulgence and the most innovative self-serve frozen yogurt experience out there. We are all about promoting creative expression - in all forms.
Every Swirls and Twirls Franchise is: Fun, simple, highly scalable Unique, creative, completely innovative Owner operated, absentee operated or semi-absentee operated Requires minimal inventory and a low payroll roster Includes comprehensive training and support Our shops Our upscale and contemporary shops are designed to provide our guests with an atmosphere that promotes fun and creativity while encouraging independence and nutritious eating habits. Every Swirls and Twirls boast a vibrant and unique interior, striking architectural lighting, music from a state-of-the-art sound system, a warm and inviting interior, and free Wi-Fi. Leveraging technology to enhance the Swirls experience, on-site touch screens have been incorporated into every shop. One provides easy access to ingredient, nutrition and allergy information while the other, a 55" live Facebook monitor, allows customers to post status updates and photos, and see them appear online instantly. Our Products All of our premium yogurt flavors are kosher and include gluten-free, non-fat, low-fat, no sugar added, dairy-free varieties, and are as low as 70 calories per ½ cup serving. Every one of our shops features eight dual yogurt dispensers with a third handle in the middle that allows customers to create a most unexpected, uniquely swirled flavor. With 24 flavors on tap and 50+ toppings available all the time, visitors are only limited by their own imaginations. In addition to our one-of-a-kind in-store experience, our new Swirls To Go products are growing in popularity and are flying out of all of our shops faster than we ever could have imagined. Our grab-and-go and easily customized products include: Swirl Quarts - Their favorite Swirls flavors in pre-packaged quarts Swirl Cakes - Birthday, anniversary or special occasion frozen yogurt cakes Swirlwiches - Soft serve cookie sandwiches, with or without toppings Swirls Cannoli - Swirls frozen yogurt hand piped into a fresh baked cannoli shell topped with mini chocolate chips. The Opportunity Starting a franchise with Swirls and Twirls allows you to capitalize on our proven business model and our tremendously growing momentum in this expanding $14 billion dollar industry. Over the last 18 months we’ve opened 9 new shops, with 3 more on the way, and plans in the works for expansion into NYC, NJ and Boston. We are dedicated to providing you the systems, training, and tools that we have developed and refined over the years, to grow your business within the thriving market segment of self serve frozen yogurt. We provide our guests with a fun, creative, family and eco-friendly environment and products that are made with the highest quality ingredients at every store. As a franchisee, you’ll receive the benefit of our brand recognition and our support, beginning with site selection and training thru ongoing operational, research and development and marketing efforts. We will be your champion every step of the way.