The Counter vs Drifter's Hamburgers Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of The Counter vs Drifter's Hamburgers including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
The Counter Franchise
Drifter's Hamburgers Franchise
Investment $711,133 - $1,939,750$113,500 - $501,000
Franchise Fee $35,000$25,000
Royalty Fee 6%5%
Advertising Fee 2%2% local
Year Founded 20032008
Year Franchised 20052011
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements

 
The Counter Franchise
Drifter's Hamburgers Franchise
Experience -We are seeking: � Honest, straight forward people with a desire to develop the Drifter�s Hamburgers brand. � People with the desire to succeed. � Individuals and partnerships with adequate funds. � Operating, real estate or trade experience in development territory

Financing Options

 
The Counter Franchise
Drifter's Hamburgers Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/Yes-/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/Yes-/-
Receivables -/--/-
Payroll -/--/-

Training & Support

 
The Counter Franchise
Drifter's Hamburgers Franchise
Training On-The-Job Training: 964 hours Classroom Training: 164 hours -
Support Newsletter Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet PlatformSite Selection Lease Approval Pre-opening Management Training Vendors and Equipment Store Opening Support Operations Support Purchasing and Distribution
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
Operations Absentee Ownership Allowed -

Expansion Plans

 
The Counter Franchise
Drifter's Hamburgers Franchise
US Expansion --
Canada Expansion --
International Expansion --

Company Overviews

About The Counter

Our premium build-your-own burger experience offers over 312,000+ combinations, a modern industrial design and unique beers and wines. gourmet hamburger franchise franchising Featured in GQ magazine as "One of the 20 Hamburgers to eat before you die" and "Best Burger" on OPRAH, we are awarding area development agreements throughout the USA to multi-unit operators that qualify. We have more than 75+ stores currently in development throughout the U.S. We're looking for franchisees that would only consider a Custom Built Life by investing in a spirited brand that reflects a part of who you are and what you believe in. Join our effort to own the premium gourmet burger segment and let's have a good time doing it.

The total investment necessary to begin operation of The Counter franchise ranges from $724,133 to $1,939,750 for a traditional restaurant franchise and between $711,133 to $1,924,750 for a non-traditional restaurant. This includes $38,000 to $47,500 for a traditional and $25,000 to $32,500 for a
non-traditional restaurant that must be paid to the franchisor or its affiliate.
Veteran Incentives 20% off franchise fee




About Drifter's Hamburgers

"Rescuing the reputation of the fast food hamburger" It's true; the best burger is now available at the drive-thru window. Drifter's Hamburgers serves "California Style" hamburgers featuring humanely raised beef without added hormones, steroids or antibiotics. Our buns are made without preservatives, without GMOs, without pesticides and are certified "clean label". Drifter's Hamburgers features a clean California beach look. We wear t-shirts, we wear shorts and we will set ourselves right next door to any burger restaurant in America because we know that the bottom line is all about the burger. We will put our hamburger up against any other burger in the nation. Drifter's Hamburgers strives to deliver the absolute best in both food quality and service. Drifter's Hamburgers franchisees will be proven leaders in the industry who understand that jumping on the current trend of paying a fortune for an end-cap build out then serving an over-priced, poor quality hamburger labeled as a "better burger" to seemingly justify its high price is a trend that will not last through the length of their franchise agreement. Drifter's Hamburgers franchisees realize that the current trend of eating healthier is a trend that is going to last.Drifter's Hamburgers is new to the franchise scene and is committed to choosing only the best people to be Drifter's Hamburgers franchisees. The Drifter's Hamburgers corporate team is dedicated to ensuring its franchisees' success. The Drifter's corporate team has over fifty years of experience. This team specializes in helping its franchisees during pre-opening and grand opening and also provides on-going support. Drifter's Hamburgers is seeking single and multi-unit development partners throughout the United States.