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Updated RecentlyCoco Brooks vs Russo's New York Pizzeria Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Coco Brooks vs Russo's New York Pizzeria including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $750,000 | $400,000 - $1,500,000 |
| Franchise Fee | $20,000 | $49,500 |
| Royalty Fee | - | 7% |
| Advertising Fee | - | 2% |
| Year Founded | 1999 | 1978 |
| Year Franchised | 2005 | 1998 |
| Term Of Agreement | - | 10 years +5 |
| Term Of Agreement | - | 10 years +5 |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | No Restaurant experience necessary but helpful Minimum financials are $175K to $400K in investment capital and a $600K to $1.0MM net worth. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | Corporate Store, Houston, TX . 8 Week GM & Key Supervisor Training and Certification. |
| Support | - | Central Data Processing: At Additional Cost
Field Operation Evaluation: At Additional Cost Field Training: At Additional Cost Initial Store Opening Inventory Control Regional or National Meetings 800 Telephone Hotline |
| Marketing | - | - |
| Operations | - | Average Number of Employees: 10 Full-time, 6 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Coco Brooks
Coco Brooks, a people company serving pizza. New concept in pizza. Fast Casual Pizzaeria, 8" single serve pizzas only and 35 unique flavors. Dine In (60 seats), Take Out and Delivery. Hot Fresh Baked, Take n Bake and Frozen, pizzas, pasta & calzone. Fundraising and School Hot Lunch programs. New products, Salads in a Bread Bowl, Chili & Stews in a Bread Bowl & Apples and Caramel.
About Russo's New York Pizzeria
Russo's Restaurants is a national and international franchisor of the fast casual and casual dining brands Russo's New York Pizzeria and Russo's Coal-Fired Italian Kitchen. Based in Houston, Russo's Restaurants are composed of a mix of corporate and franchised locations across Texas, Oklahoma, Arkansas, Tennessee, Florida and Hawaii. Russo's has entered international markets as well, with locations in Dubai, Abu Dhabi and Sharjah in the United Arab Emirates. There are an additional 20-plus units in development both in the United States and internationally. Chef Anthony Russo has created his concepts from years of applying his unique, family recipes featuring New York-style pizza along with a broad variety of handcrafted pasta creations, calzones, salads, sandwiches, soups and desserts, reflecting his commitment to his New York roots where food and family come first.