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Updated RecentlyGrand Traverse vs WOOPS! Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Grand Traverse vs WOOPS! including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $400,000 - $500,000 | $58,875 - $390,675 |
| Franchise Fee | $25,000 | $15,000 - $25,000 |
| Royalty Fee | 5% | 4% |
| Advertising Fee | - | - |
| Year Founded | 1996 | 2012 |
| Year Franchised | 1996 | 2015 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $2500 | - |
Business Experience Requirements |
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| Experience | - | While you do not need baking experience to franchise with Woops!, we recommend that you have a proven track record of managerial experience, an entrepreneurial spirit and the drive to follow our proven business model as you bring Woops! to your community. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | Yes/- |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/Yes |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | On-The-Job Training: 240 hours |
| Support | - | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
| Marketing | - | Ad Templates Social media SEO Website development Email marketing Loyalty program/app |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Grand Traverse
The Grand Traverse Pie Company is a restaurant and pie shop which began in
Traverse City, Michigan, and now has 15 locations in Michigan and
Indiana. We offer more than just amazing pie, we also serve breakfast,
lunch, and dinner. Customers love our sandwiches, salads, soups, quiche,
pot pies, pasties, baked goods, and coffee. We also serve as a WiFi
cafe destination in our communities.
The Grand Traverse Pie Company
strives to support Michigan business by using Michigan products,
ingredients, and vendors.
About WOOPS!
WOOPS! was born in 2012 from a simple idea: Why not make money by
opening a pop-up shop at the bustling Holiday Shops at Bryant Park in
New York City - sharing delicious, specialty macarons with shoppers? The
response let the founders know they were onto something, and they
wasted no time in looking into how they could build a business on the
idea that macarons make wonderful and special gifts as well as a
day-brightening treat for oneself.