Philly Pretzel Factory vs Alamo Drafthouse Cinemas Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Philly Pretzel Factory vs Alamo Drafthouse Cinemas including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Philly Pretzel Factory Franchise
Alamo Drafthouse Cinemas Franchise
Investment $133,999 - $351,193$1,250,000 - $2,000,000
Franchise Fee $35,000$75,000
Royalty Fee 6%5%
Advertising Fee 2%0.8%
Year Founded 19981997
Year Franchised 20052003
Term Of Agreement -10 years +10
Term Of Agreement -10 years +10
Renewal Fee --


Business Experience Requirements

 
Philly Pretzel Factory Franchise
Alamo Drafthouse Cinemas Franchise
Experience "Someone who is willing to follow a system. We want someone who has the entrepreneurial spirit, but they have to understand that we have a proven model here." - Daniel DiZio, CEO and co-founder -

Financing Options

 
Philly Pretzel Factory Franchise
Alamo Drafthouse Cinemas Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/Yes-/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/Yes-/-
Receivables -/Yes-/-
Payroll -/Yes-/-

Training & Support

 
Philly Pretzel Factory Franchise
Alamo Drafthouse Cinemas Franchise
Training On-The-Job Training: 5+ days Classroom Training: 5 days Austin, TX Four weeks

On-site Two weeks

Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app Co-Op Advertising

National Advertising

Regional Advertising

Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails Additional Services: Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases Other Marketing Support: Pre-Show Media

Operations Absentee Ownership Allowed

Number of Employees Required to Run: 2 - 6

Average Number of Employees: 7 Full-time, 60 Part-time

Expansion Plans

 
Philly Pretzel Factory Franchise
Alamo Drafthouse Cinemas Franchise
US Expansion YesYes
Canada Expansion --
International Expansion Yes-

Company Overviews

About Philly Pretzel Factory

Philly Pretzel Factory is a real Soft Pretzel Factory with the ability to produce ten's of thousands of pretzels daily at each location. Philly Pretzel Factory provides tremendous value at prices of 100 for $17.00.

The total initial investment necessary to begin operating a single traditional full production Philly Pretzel Factory ranges from $167,759 to $263,317. This includes approximately $35,000 that must be paid to the franchisor and/or its affiliate.
The total initial investment necessary to begin operating a single traditional oven-ready Philly Pretzel Factory ranges from $209,673 to $351,193. This includes approximately $35,500 to $36,500 that must be paid to the franchisor and/or its affiliate.
The total initial investment necessary to begin operating a single full-production Philly Pretzel Factory located in a Walmart or other big-box retailer ranges from $133,999 to $196,087. This includes approximately $37,000 to $41,700 that must be paid to the franchisor and/or its affiliate.
The total initial investment necessary to begin operating a single oven-ready Philly Pretzel Factory located in a Walmart or other big-box retailer ranges from $187,363 to $244,411. This includes approximately $37,500 to $43,200 that must be paid to the franchisor and/or its affiliate.

#80 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees
Veteran Incentives  $1,776 off franchise fee

About Alamo Drafthouse Cinemas

We want to share the quality experience of Alamo Drafthouse Cinema with people nationwide. 
We have world-wide recognition as a leader in the cinema/dining concept.
We strive for excellence in quality, service, sound quality and film presentation.
We have received excellent reviews in national and international publications because
of the experience we create with our no-talking policy and our pre-show philosophy.
We have become a household name with hard-core movie fans for our unique events.
We are looking for partners experienced in the hospitality business.