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Updated RecentlyPhilly Pretzel Factory vs Mr. Pretzels Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Philly Pretzel Factory vs Mr. Pretzels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $133,999 - $351,193 | $50,000 - $250,000 |
| Franchise Fee | $35,000 | $20,000 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 2% | 3.5% |
| Year Founded | 1998 | 1993 |
| Year Franchised | 2005 | 1994 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | "Someone who is willing to follow a system. We want someone who has the entrepreneurial spirit, but they have to understand that we have a proven model here." - Daniel DiZio, CEO and co-founder | $750,000 USD Net Worth $250,000 USD Liquid Assets Solid business experience Multi-unit management Proven expertise in retail (food and beverage a plus) Previous franchise experience advantageous |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 5+ days Classroom Training: 5 days | Comprehensive Training # Extensive Store Training Programs that include a Mr. Pretzels overview, store opening procedures, service training, and training for all levels of staff. # Comprehensive Training Manual that covers all management and staff procedures - from opening to closing - plus information on financial reporting, accounting, inventory, and human resource management. |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | World-Class Franchisee Support Services Printer-Friendly Pre-Opening and Operation Support * Assistance with every phase of store development: from initial layout through ongoing operations. * Your Mr. Pretzels Consultant will be your direct liaison to our staff at Mr. Pretzels' Support Center. * Expert guidance on store construction, grand opening, building sales, optimizing profits, training, marketing, ongoing research and development, and more. |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 2 - 6 | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | Yes | Yes |
Company Overviews
About Philly Pretzel Factory
The total initial investment necessary to begin operating a single full-production Philly Pretzel Factory located in a Walmart or other big-box retailer ranges from $133,999 to $196,087. This includes approximately $37,000 to $41,700 that must be paid to the franchisor and/or its affiliate.
#80 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees
Veteran Incentives $1,776 off franchise fee
About Mr. Pretzels
Mr. Pretzels currently offers franchising opportunities for individuals and companies that adopt the strategy of multi-unit territory development. This business model enables our partners to build the brand in their territory as well as leverage marketing and purchasing capacity. We require 100% of the first-year development to be funded through allotted capital and, at a minimum, 30% of the next four years (development schedule is 5 years) to be accessible dedicated capital. We seek qualified franchise partners interested in multi-unit development in exclusive territories around the world. Mr. Pretzels is a leading snack food brand with more than 140 retail locations worldwide in 11 countries. Our strong international network allows us to provide outstanding operational support to every franchisee. It is one of the lowest investments in the food business (USD$50,000-$100,000) and the training lasts only two weeks. We are seeking International franchisees interested in exclusive, multi-unit territory development of at least five stores within three years.