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Below is an in-depth analysis and side-by-side comparison of The Cheesecake Shop vs COBS Bread including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $150,000 - $700,000 | $400,000 - $750,000 |
Franchise Fee | N/A | $25,000 |
Royalty Fee | 9% | 7% |
Advertising Fee | 2% | 3% |
Year Founded | 1992 | 2003 |
Year Franchised | 1993 | 2006 |
Term Of Agreement | 5 years | 10 years |
Term Of Agreement | 5 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | Our initial training involves an intensive four week course and includes both theoretical and practical components. Once you complete your training course you can also call on the assistance of our skilled franchise business coaches and quality assurance team. These teams visit on a regular basis to provide guidance on how to improve the operation of your store. | Throughout the 16 week training program, our training consultants will teach you everything you need to know about managing your COBS Bread bakery. This includes how to monitor and manage operations and finance, the full baking process, production planning, stock control, marketing, managing staff and wages, performance and recruitment management, occupational health and safety, and more, including: * Product knowledge and handling. * Bakery team training and customer service. * Marketing and promotions. * Purchasing and inventory control. * Effective management practices. * Bakery staff development. The COBS Bread Franchise Training Program takes place in a bakery environment, at designated bakery locations. It is conducted over three months, following a three week orientation. During this time potential franchisees acquire the necessary competencies required to operate a COBS Bread bakery. In addition to this, they attend off-site additional training on an ongoing basis when the need arises. |
Support | - | COBS Bread train franchisees to operate their business at a profit, offer experienced 'hands-on' group management, proven business procedures and systems. To meet the changing demands of customers, COBS Bread continues to enhance systems, policies, departmental structures and guidelines, to provide franchisees with more streamlined, relevant and timely support. |
Marketing | - | The COBS Bread brand is distinctive - from the delightful service to the high quality freshly baked breads day after day. Real people' baking real bread' while demonstrating real delight,' is the cornerstone of our group marketing strategy. Parent company Bakers Delight, has a strong, recognisable brand. COBS Bread is closely aligned with the Bakers Delight brand, leveraging existing brand awareness. Over time the COBS Bread brand will become more recognisable and continue to grow. Strategic marketing support is offered in the areas of advertising, media, design, product, pricing, public relations, merchandising and market research. Franchisees also have the flexibility to conduct campaigns at a local level. Local marketing supports corporate strategies, leveraging the advertising dollar. |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | Yes |
International Expansion | - | - |
Become a part of Australia's sweetest franchise Starting in your own business from scratch can be a very daunting experience. Increasingly people in search of an independent lifestyle and self employment choose franchising to minimise the commercial risks and to gain financial security through a known brand with a proven successful business model. The Cheesecake Shop is an iconic Australian brand which automatically brings with it huge national consumer awareness from which you benefit the day you join our franchise network. The value of joining The Cheesecake Shop is in our successful and proven franchise model, our 20 year history, 200 stores internationally and the 4 million cakes we sell every year. The reason for The Cheesecake Shops continuing success is a combination of our store level operating systems, franchisee support and training, business coaching and centralised purchasing power. These combine to produce an evolving, innovative, sustainable and relevant retail offer that keeps our customers coming back for years.
COBS Bread began in Vancouver, BC, Canada with the opening of the Edgemont pastry shop in November 2003. Its opening group of individuals incorporated a few Aussies who had gone far and wide yet began to look all starry eyed at Beautiful British Columbia. These bold Aussies were from Bakers Delight - a retail bread heating bunch. It would be ideal if you don't hesitate to visit the Bakers Delight site at www.bakersdelight.com.au One of these meandering Aussies is a fifth era pastry specialist. COBS bread is a youthful, enthusiastic organization with high aspirations; committed to furnishing the group with the most ideal and freshest bread. COBS Bread has constructed an organization that places a high accentuation on learning and self-awareness by supporting and testing its kin to come to their fullpotential. Fruitful franchisees originate from various foundations. Do you have the accompanying qualities:
*Team player.
*Hard laborer.
*Possess a craving to accomplish.
*Willing to take after the COBS Bread framework.
*Good relational abilities.
*Self-train and constancy.
*Superior hierarchical abilities
*Willingness to learn
*Show uprightness.