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Below is an in-depth analysis and side-by-side comparison of Pingu's English vs Bach to Rock including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $150,000 - $500,000 | $292,700 - $525,225 |
Franchise Fee | N/A | $40,000 |
Royalty Fee | - | 7% |
Advertising Fee | - | 2% |
Year Founded | 2006 | 2007 |
Year Franchised | 2007 | 2011 |
Term Of Agreement | - | 10 years |
Term Of Agreement | - | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | * Strong management, business, sales and/or marketing background * Music experience not necessary |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | No/Yes |
Start-up Costs | -/- | No/Yes |
Equipment | -/- | No/Yes |
Inventory | -/- | No/Yes |
Receivables | -/- | No/Yes |
Payroll | -/- | No/Yes |
Training & Support |
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Training | - | On-The-Job Training: 24 hours Classroom Training: 40 hours |
Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
Operations | - | Number of employees needed to run franchised unit: 1 full-time; 5-10 part-time Absentee ownership of franchise is allowed. |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | - | - |
International Expansion | - | - |
Pingu's English is an engaging, educational and entertaining Children's English course for 3-7+ year olds based on the enormously popular animated television character, Pingu. Using books, CDs, DVDs and online learning material developed by leading English language and child education specialists, Pingu's English offers exceptional value for money with extensive learning and support resources for children, their parents and the teacher. Combine this fun and interactive course with viewing figures of over 1 billion people on 140 TV channels around the world, and with over 5 million Pingu books sold globally, the opportunity to leverage the brand awareness generated by the television series, publishing and merchandising of the Pingu character within Pingu's English is enormous.