Zaxby's vs Browns Socialhouse Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Zaxby's vs Browns Socialhouse including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Zaxby's Franchise
Browns Socialhouse Franchise
Investment $343,200 - $695,200$2,000,000 - $2,500,000
Franchise Fee $35,000$50,000
Royalty Fee 6%6%
Advertising Fee 2.87%-5%-
Year Founded 1990-
Year Franchised 1994-
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Zaxby's Franchise
Browns Socialhouse Franchise
Experience Prospective Franchisees must meet the following criteria to be considered: Collective net worth of at least $1,000,000, with liquid assets greater than $500,000 (liquidity being defined as cash or any asset that could be converted to cash within ten business days). Ability to satisfactorily pass background checks for the following: reasonable credit worthiness, no criminal convictions, no history of extensive litigation, and satisfactory motor vehicle report. Willingness of all investors to personally guarantee any obligations that are required under the license agreement. Willingness to make a commitment to this venture within 60 – 90 days of signing a license agreement. Belief that guest service is of critical importance in restaurant operations.

A PROVEN TRACK RECORD + EXPERIENCE in the restaurant and hospitality industry. Passionate + highly motivated about running a business. That's how serious we are about partnering with only the best. We don't compromise on this because it's what our guests deserve.

Financing Options
 
Zaxby's Franchise
Browns Socialhouse Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/Yes-/-

Training & Support
 
Zaxby's Franchise
Browns Socialhouse Franchise
Training The initial training program is eight weeks long, consisting of a one-week orientation phase at Zaxby's Franchising, Inc.'s training center, three two-week phases at a training restaurant and the final one-week phase back at ZFI's training center. Ongoing support and training updates, in addition to other business development practices - including onsite inspections - are conducted regularly throughout the franchise system.-
Support --
Marketing --
Operations --

Expansion Plans
 
Zaxby's Franchise
Browns Socialhouse Franchise
US Expansion YesYes
Canada Expansion -Yes
International Expansion --

Company Overviews

About Zaxby's

Zaxby's Franchising, Inc., actively seeks highly qualified individuals be become licensees. Prior business experience, financial qualifications, motivation, team spirit and a track record of personal success are all important factors in our evaluation process. Prospective licensees must meet the following criteria to be considered: Collective net worth of at least $700,000, with liquid assets greater than $400,000 (liquidity being defined as cash or any asset that could be converted to cash within ten business days). Ability to satisfactorily pass background checks for the following: reasonable credit worthiness, no criminal convictions, no history of extensive litigation, and satisfactory motor vehicle report. Willingness of all investors to personally guarantee any obligations that are required under the license agreement. Willingness to make a commitment to this venture within 60 - 90 days of signing a license agreement. Belief that guest service is of critical importance in restaurant operations.
The Zaxby's Mission Statement - Consistently Create Encore Experiences That Enrich Lives One Person At A Time - recognizes the value of all individuals.

ZFI is committed to developing a diverse community of licensees and, in that regard, the Zaxby's franchise opportunity is open to all qualified applicants, regardless of age, gender, race or ethnicity.

The total investment necessary to begin operation of a Zaxby’s franchised business is $343,200 to $695,200. This includes $40,200 to $45,000 that must be paid to the franchisor or its affiliates. In addition, if you enter into a Multi-Restaurant Development Agreement to develop more than one Zaxby’s restaurant, you must pay the franchisor a fee of $17,500 for each Zaxby’s restaurant scheduled for development and subsequently must pay an additional $17,500 upon execution of the License Agreement for each Zaxby’s restaurant, which amounts are credited towards the initial franchise fee for each restaurant.

#148 in Franchise 500 for 2021.  Not in Franchise 500 for 2020.

About Browns Socialhouse

Browns Restaurant Group offers a variety of partnership opportunities. We are uniquely social.
Browns Socialhouse is designed to be highly competitive in smaller urban and suburban markets. We're big and aspirational enough to appeal to dedicated urbanites, yet small and "familiar" enough to ensure everyone feels welcome. We have a "secret formula" and below you'll get a sneak peek. Our main competitive advantages include: 1. Site Placement: because of our smaller footprint, Browns Socialhouses can pop up in places where many other brands simply won't fit. Being smaller, we can target "A" locations without the burden of a huge rental factor. For Guests, Browns' smaller footprint provides for a much warmer overall experience. How many people would rather see a band play in a stadium than a club? Exactly. At Browns, our Guests and team members come together and are all part of the action. This makes for a truly social eating, drinking and working experience! 2. Efficiency: building and up-keep costs stay relatively low because of Browns' smaller footprint, and Socialhouses are efficiently designed to require less staff (which lowers labour costs). 3. Kitchen + Menu: Regular menu updates keep our offerings fresh while ensuring solid margins for franchisees and excellent perceived value for Guests. Our Culinary Mission is to produce great-looking menu items with delicious, approachable flavour profiles that can be prepared consistently and cost-effectively across the system. Our Chefs embrace the role of "part menu developer" and "part quality controller," and they're constantly tasting, testing and re-evaluating current menu items for quality, consistency and Guest acceptance. 4. Bar + Lounge: Central to the Socialhouse concept is a signature bar that brings life and energy to the entire operation. Our great selection of drinks delivers great value to Guests. As with our Menu Program, drink pricing is set aggressively to enable financial targets. 5. Owner-Operator Focus: We ensure every Socialhouse we open is owned and operated by someone dedicated to the community it serves. We are able to deliver excellent product and service required to provide a "WOW Experience" to our Guests. Each and every time. Using sophisticated systems and partnering with savvy Franchisees, Browns Restaurant Group successfully competes with independent restaurants and larger chains in local markets.