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Below is an in-depth analysis and side-by-side comparison of Honey Dew Donuts vs Ben's Soft Pretzels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $125,000 - $400,000 | $107,200 - $339,500 |
Franchise Fee | $35,000 | $30,000 |
Royalty Fee | - | 6% |
Advertising Fee | - | 1.5% |
Year Founded | 1973 | 2008 |
Year Franchised | 1974 | 2013 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/Yes |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | - | As a Franchise Partner, you will receive many different forms of hands-on training. We focus on teaching you how to run your business, as well as, how to make our legendary Ben's Soft Pretzel products. We are here to help you every step of the way. * 101 Training (3-Days at Ben's Soft Pretzels University): We walk you through all of the important aspects of starting and managing a successful business. * Reality Training (5-Days at Ben's Soft Pretzels University). In this training we show you everything you need to know about making our delicious pretzel products. * In-Store Training (6-Days). We send a Pretzel Professor to your bakery for 6 days when you open your store to help train your staff in the art of perfect pretzel making. * On-Going Training. We offer multiple training opportunities throughout the year for both Franchise Partners and Bakery Managers. We also offer monthly Franchise Partners conference calls, an online forum, and weekly newsletter to keep you up-to-date with the latest happenings surrounding our business. |
Support | - | Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Here at Ben's Soft Pretzels we are fortunate to have a brand that customers L-O-V-E. Our easy-to-follow marketing programs allow franchise partners to focus their marketing efforts locally. We assist you in turning customers into raving pretzel-loving fans. From announcing the opening of your bakery, to planning your Grand Opening, to growing your brand online, we help our franchise partners every step of the way. We come along side you to create a finely-tuned marketing plan to connect with customers, influencers and community leaders near your bakery. Throughout the year we offer ongoing marketing training to keep up to speed with the most effective marketing tools and tactics. |
Operations | - | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | - | - |
International Expansion | - | Yes |
Dick Bowen, founder and president of Honey Dew Associates, Inc. always had a passion and taste for donuts. As a kid, he followed his dad to work at a local donut shop in West Roxbury, Massachusetts. Throughout high school he worked at several coffee and donut shops, dreaming of the day he would own his own where the local community could gather to "enjoy the local flavor."
In 1973, Dick's dream came true when he opened the first Honey Dew Donuts shop in downtown Mansfield, Massachusetts. He quickly became a local favorite, offering a friendly smile and the finest donuts and coffee around. He lived the promise "Always Fresh, Always Good" and his customers responded by coming over and over again.
Building a chain of coffee and donut shops was never a part of Dick's plan. A customer suggested bringing Honey Dew Donuts to his own local community, and in 1975, this customer became the first franchisee. Three years later Dick introduced the drive-thru concept to New England when he installed one in the Plainville, Massachusetts shop.
Over time, as the chain expanded with more franchisees and more shops, so did the menu to include mouth-watering muffins, pastries, bagels, breakfast sandwiches, gourmet flavored coffees, and frozen beverages. Today, Dick heads a thriving franchise organization that, more than 30 years after the first shop in Mansfield opened, includes over 150 shops sprinkled throughout New England. Dick is now President of Honey Dew Associates and our Franchisees follow Dick's example and are local favorites in their own communities. In fact, many of them get to know their customers so well; they can fill orders as soon as they see their cars enter the parking lot!
Honey Dew Donuts is a New England based coffee and bakery Franchise Company with over 150 locations throughout the Northeast. We are currently seeking individuals, and couples to join our 35-year young brand.