Marriott Hotels & Resorts vs Aloft hotels Franchise Comparison

Flagship brand of quality-tier, full-service hotels & resorts Provides consistent, dependable, and genuinely caring experiences to guests on their terms Features include: - Fully equipped fitness centers - Gift shops - Swimming pools - Concierge levels - Business centers - Meeting facilities - High-speed Internet access is available at many hotels

The total investment necessary to begin operation of a newly-constructed 300-guestroom Marriott Hotel, excluding the cost of real estate and related costs (building permit, tap, and impact fees), ranges from $74,082,490 to $117,152,490 and from $112,487,490 to $176,017,490 for a newly-constructed 300 guestroom JW Marriott Hotel. This includes approximately $419,000 to $491,000 for a 300 guestroom Marriott Hotel and $454,000 to $526,000 for a 300-guestroom JW Marriott Hotel that must be paid to the franchisor or an affiliate.

Aloft Hotels caters to today’s modern traveler who craves jet-setting style and a vibrant social scene at an affordable price. Urban-inspired design, accessible technology and innovative programing centering on music and F&B make Aloft unique to the traditional hotel landscape.

The total investment necessary to begin operation of a newly-constructed prototypical Aloft Hotel, excluding the cost of real estate and related costs (building permit, tap, and impact fees), ranges from $10,358,360 to $21,797,660 for an 80 to 110-guestroom Aloft Hotel to $13,906,160 to $26,620,860 for a 120 to 150-guestroom Aloft Hotel. This includes approximately $185,050 to $258,650 that must be paid to the franchisor or an affiliate.