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Updated RecentlyLindy - Gertie's vs CRAVE Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Lindy - Gertie's vs CRAVE including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $49,000 - And Up | $157,900 - $453,500 |
| Franchise Fee | $9,500 | $35,000 |
| Royalty Fee | - | 6% |
| Advertising Fee | 2% | 2% |
| Year Founded | - | 2018 |
| Year Franchised | - | 2018 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | $100,000 Liquid Capital |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | Ongoing Training Programs |
| Support | - | Real Estate Assistance Marketing Assistance Operational Support Systems in Place |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Lindy - Gertie's
In 1974, businessman Joseph Yesutis fulfilled a life-long dream by purchasing the Lindy's Chili Company and the Gertie's Ice Cream Company. This dream, however, did not include putting the two concepts together. Only after analyzing the unique qualities of each business did he conceive of his remarkable innovation.
Lindy's Chili was drawing huge lunch and dinner crowds, but slowed in the evenings. On the other hand, Gertie's Ice Cream did great business in the evenings when customers crowded in.
Additionally, there was seasonal factors that effected business. Cold Chicago winters bolstered chili sales, while ice cream sales declined. And, of course, in the summer, ice cream soared past chili sales.
Combining the two companies into a single specialty food business initially drew many puzzled looks.Chili and ice cream? Some people questioned Joe's judgment. But it really made remarkable business sense. The two specialties in fact, kept business steady throughout the day and throughout the year.
Even more remarkable, chili and ice cream proved to be
a delicious combination!
The new Lindy Gertie's customers discovered that a bowl of
the hot and spicy chili followed by a cool, refreshing ice cream was indeed a unusually
satisfying experience.
About CRAVE
Crave began in 2018 and are unique and trendy fast casual BBQ and Hot Dog Joints, that offer BBQ sandwiches and sliders along with 100% All Beef Hot Dogs, Brats and Sausages grilled to perfection. You can top it anyway you like, with our array of toppings and of course add one of our delicious sides, such as baked fries or coleslaw. Crave also features a Self Serve Beer Wall! Customers can choose from the many beer options, as well as wine and cider. As much or little as you choose, it’s up to YOU!