Bodyscapes Fitness vs Planet Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bodyscapes Fitness vs Planet Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Bodyscapes Fitness Franchise
Planet Fitness Franchise
Investment $150,000 - $210,000$968,100 - $4,113,000
Franchise Fee N/A$20,000
Royalty Fee -7% of Gross Membership Fees
Advertising Fee -9%
Year Founded 20061992
Year Franchised 20062003
Term Of Agreement -10 years
Term Of Agreement -10 years
Renewal Fee --


Business Experience Requirements
 
Bodyscapes Fitness Franchise
Planet Fitness Franchise
Experience --

Financing Options
 
Bodyscapes Fitness Franchise
Planet Fitness Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/-No/No
Start-up Costs -/-No/No
Equipment -/-No/Yes
Inventory -/-No/No
Receivables -/-No/No
Payroll -/-No/No

Training & Support
 
Bodyscapes Fitness Franchise
Planet Fitness Franchise
Training -* Available at headquarters: 2 weeks * At franchisee's location: as needed
Support -* Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives
Marketing -* Co-op advertising * Ad slicks * Regional advertising
Operations -* 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Expansion Plans
 
Bodyscapes Fitness Franchise
Planet Fitness Franchise
US Expansion -Yes
Canada Expansion --
International Expansion --

Company Overviews

About Bodyscapes Fitness

BodyScapes Fitness Centers were designed with you in mind: "started by fitness professionals who wanted to help people achieve their dream,” both in fitness and in business.

As the owner of a BodyScapes Fitness Centers franchise, your focus is on building a loyal membership base. Over 80% of our members are active; nearly double the industry average! And the benefit of satisfied, loyal members who have their expectations exceeded. A membership base that wants to share their BodyScapes Fitness Centers experience with other, consistently bringing in new members, allowing you the ability to put all of your efforts and focus on providing the finest fitness center experience in your market area.

Your fitness center business will be a premier, upscale facility offering highly qualified advice and experience to your members. The quality of your business is what distinguishes a BodyScapes Fitness Centers franchise from the competition. High-end equipment, professional service, and superior standards and facilities attract and maintain a loyal, affluent customer base.

About Planet Fitness

Planet Fitness got its start in 1992 when Michael Grondahl acquired a struggling gym. He reduced membership prices to compete against better-known brands and focused on serving occasional or first-time gym users. Every Planet Fitness location holds a pizza night for members once a month, as well as a bagel morning, and Tootsie Rolls are available at all times.
Planet Fitness strives to promote health in a respectful atmosphere. For over a decade, Planet Fitness has gone to great lengths to provide its members with a friendly space to work out. We call it the Judgment Free Zone. We discourage weight dropping and obnoxious grunting so you can focus on your own workout and not the person next to you.

The total investment necessary to begin operation of a single Planet Fitness facility ranges from $968,100 to $3,072,000 if you finance your equipment.
This includes $48,000 to $297,000 that must be paid to the franchisor or its affiliate.
If you choose to purchase your equipment, the total investment necessary to begin operation of a single Planet Fitness facility ranges from $1,500,000 to $4,113,000.
This includes $295,000 to $912,000 that must be paid to the franchisor or its affiliate.
These estimated initial investment ranges also apply to each location that you develop under the Area Development Agreement (plus the Area Development Fee you pay at the time you sign the Area Development Agreement). If you sign an Area Development Agreement, you must develop one or more Planet Fitness facilities, and you will pay an Area Development Fee of $10,000 per planned location (paid in full when you sign the Area Development Agreement) in addition to the then-current initial franchise fee due for each location at the time the Franchise Agreement for that location is signed.

"Entrepreneur

#7 in Franchise 500 for 2020.
#8 in Franchise 500 for 2021.