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Below is an in-depth analysis and side-by-side comparison of Different Twist vs Alamo Drafthouse Cinemas including start-up costs and fees, business experience requirements, training & support and financing options.
| Start-Up Costs and Fees | ||
| Investment | $45,000 - $100,000 | $1,250,000 - $2,000,000 | 
| Franchise Fee | $5,000 | $75,000 | 
| Royalty Fee | - | 5% | 
| Advertising Fee | - | 0.8% | 
| Year Founded | - | 1997 | 
| Year Franchised | - | 2003 | 
| Term Of Agreement | - | 10 years +10 | 
| Term Of Agreement | - | 10 years +10 | 
| Renewal Fee | - | - | 
| 
 Business Experience Requirements | ||
| Experience | - | - | 
| Financing Options | ||
| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- | 
| Start-up Costs | -/- | -/- | 
| Equipment | -/- | -/- | 
| Inventory | -/- | -/- | 
| Receivables | -/- | -/- | 
| Payroll | -/- | -/- | 
| Training & Support | ||
| Training | - | Austin, TX  Four weeks On-site Two weeks | 
| Support | - | - | 
| Marketing | - | Co-Op Advertising National Advertising Regional Advertising Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails Additional Services: Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases Other Marketing Support: Pre-Show Media | 
| Operations | - | Average Number of Employees: 7 Full-time, 60 Part-time | 
| Expansion Plans | ||
| US Expansion | - | Yes | 
| Canada Expansion | - | - | 
| International Expansion | - | - | 
Different Twist pretzel products are offered for retail sales. The pretzels are sold fresh baked in high traffic areas such as malls, in-line shops, kiosks and foods courts. The great attraction of our retail concept is the appeal of the customer seeing the pretzels being twisted and made fresh.  
- Typical retail store size is between 200 and 500 square feet. 
- Store build out cost is dependent on whether the space was used previously for food preparation.
- The total cost of equipment & build out ranges between $50,000 and $90,000. Equipment lease options are available