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Updated RecentlyCool Hand Luke's vs Browns Socialhouse Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Cool Hand Luke's vs Browns Socialhouse including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $373,000 - $1,817,500 | $2,000,000 - $2,500,000 |
| Franchise Fee | $50,000 | $50,000 |
| Royalty Fee | - | 6% |
| Advertising Fee | - | - |
| Year Founded | 2004 | - |
| Year Franchised | 2005 | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | A PROVEN TRACK RECORD + EXPERIENCE in the restaurant and hospitality industry. Passionate + highly motivated about running a business. That's how serious we are about partnering with only the best. We don't compromise on this because it's what our guests deserve. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | - |
| Support | - | - |
| Marketing | - | - |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | Yes |
| International Expansion | - | - |
Company Overviews
About Cool Hand Luke's
Cool Hand Luke’s Steakhouse and Saloon opened its first location in Clovis Ca. in Dec. 2004. From the very beginning the locals named it the "Coolest joint in town" Since then we have expanded to 11 other units in California and one in Eagle Idaho. What makes us unique is our hand cut marinated steaks that come directly from our own Meat Company.
Project Expansion
We are looking for qualified franchisees to expand into new frontiers. Current Opportunity exists in the San Diego and Los Angeles Ca. area. Our Western Themed Wild West Grill offers communities an opportunity to "Step back in time and enjoy a unique dining experience with extraordinary value. Franchise Support
Cool Hand Luke’s Steakhouse and Saloon is part of a family of Brands that dates back to 1964. With decades of experience behind us and the future before us, the Dynaco team will join forces with you to build your business on a solid foundation. Our team will assist you from the beginning steps including site selection, plan design, thru training and opening your restaurant. We offer a offer comprehensive training program and ongoing evaluation and support to ensure your success.
Every decision made by the parent Company is made with the franchisee in mind. Food development, cost control, and expense management are handled by the President, senior staff and our franchise board. Knowing how important communication is to the success of a company, we hold various meetings throughout the year with franchise owners and our staff to discuss marketing, research and development, networking and many other issues related to our business. We come together as a team to plan, brainstorm, and guide our company to the future.
About Browns Socialhouse
Browns Restaurant Group offers a variety of partnership opportunities.
We are uniquely social.
Browns Socialhouse is designed to be highly competitive in smaller urban and suburban markets. We're big and aspirational enough to appeal to dedicated urbanites, yet small and "familiar" enough to ensure everyone feels welcome. We have a "secret formula" and below you'll get a sneak peek.
Our main competitive advantages include:
1. Site Placement: because of our smaller footprint, Browns Socialhouses can pop up in places where many other brands simply won't fit. Being smaller, we can target "A" locations without the burden of a huge rental factor.
For Guests, Browns' smaller footprint provides for a much warmer overall experience. How many people would rather see a band play in a stadium than a club? Exactly. At Browns, our Guests and team members come together and are all part of the action. This makes for a truly social eating, drinking and working experience!
2. Efficiency: building and up-keep costs stay relatively low because of Browns' smaller footprint, and Socialhouses are efficiently designed to require less staff (which lowers labour costs).
3. Kitchen + Menu: Regular menu updates keep our offerings fresh while ensuring solid margins for franchisees and excellent perceived value for Guests. Our Culinary Mission is to produce great-looking menu items with delicious, approachable flavour profiles that can be prepared consistently and cost-effectively across the system. Our Chefs embrace the role of "part menu developer" and "part quality controller," and they're constantly tasting, testing and re-evaluating current menu items for quality, consistency and Guest acceptance.
4. Bar + Lounge: Central to the Socialhouse concept is a signature bar that brings life and energy to the entire operation. Our great selection of drinks delivers great value to Guests. As with our Menu Program, drink pricing is set aggressively to enable financial targets.
5. Owner-Operator Focus: We ensure every Socialhouse we open is owned and operated by someone dedicated to the community it serves. We are able to deliver excellent product and service required to provide a "WOW Experience" to our Guests. Each and every time.
Using sophisticated systems and partnering with savvy Franchisees, Browns Restaurant Group successfully competes with independent restaurants and larger chains in local markets.