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Updated RecentlySertinos Coffee Shops vs Coffee Culture Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Sertinos Coffee Shops vs Coffee Culture including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $208,950 - $288,625 | $70,000 - $140,000 |
| Franchise Fee | $35,000 | $3,000 |
| Royalty Fee | 6% | - |
| Advertising Fee | 1% | - |
| Year Founded | - | - |
| Year Franchised | - | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Our comprehensive training programs consist of two main parts: an up to five-day classroom-style program and an up to 14-day session of in-store training. For the classroom training, you get to come out to our corporate offices. Here, you will focus on learning management and operational skills. We will give you a review of all the information in the Sertinos Operations Manual. You can later use this manual as a reference guide for your daily store operations, as a problem-solving tool and as an aid for training staff. This training is not only crucial; it is exciting. You'll learn the Ins-and-Outs of: * Hiring and Training * Shop Operations * Personel Management * Customer Service * Advertising * Accounting * Budget Procedures * Security * Beverage Recipes * Marketing * Purchasing * Inventory Control * Equipment Usage * Maintenance * Retail sales of whole bean and home brewing accessories Then it's on to training your staff. Your employees are critical in maintaining high customer satisfaction. Once you have been trained in the Sertinos operating system, it will be easier to influence and guide others with your knowledge and enthusiasm. In-store training prior to your store opening, will not only help your opening day go smoothly, but will also serve as a means of increasing your store's long-term performance. We will spend much of our time teaching you how to make our various menu items-getting you to where it seems you've been doing it for 20 years. | During the construction process, you will undergo one week of classroom training at our training facility in Mississauga and two weeks hands-on training at an established Coffee Culture location. As you open your store, we'll be with you for two more weeks. This training will cover all aspects of running your restaurant including: Food preparation; ordering inventory; review of operations manuals, hiring assistance, marketing and accounting. |
| Support | - | - |
| Marketing | - | Our Marketing Department will create initiatives to assist you in a grand opening and produce promotional materials to help build on the Coffee Culture brand. We provide ongoing marketing programs to assist in driving sales. |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Sertinos Coffee Shops
Sertinos Coffee Shops are specialty coffee stores presently located in the Western States and Texas with expansion plans throughout the United States. These shops feature premium and organic espresso, brewed coffees, a wide selection of imported loose-leaf teas, and iced drinks such as frappes, iced mochas, espresso milkshakes , Italian sodas, Pastry items such as scones, bagels and muffins.Sertinos Coffee Shops offer whole bean coffee and loose leaf teas, brewing equipment, decorative mugs, travel cups and home brewing accessories.Sertinos Coffee Shops are designed for a warm and relaxed environment catering to the specialty coffee and tea customer. Our stores are positioned to take advantage of the steady growth trend in specialty coffee and tea sales. We are a part of an established hospitality business of quick service restaurants - All American Specialty Restaurants - that started out offering healthy frozen yogurt treats. We've evolved to include ice cream, sandwiches, specialty coffees and more-never forgetting our roots, while staying on top of trends. We are all about hospitality, quality and variety. We have made significant investments in the development of our broad menus and the high quality of our products. We take pride in our ability to serve and please our patrons. Our many years of experience give us the knowledge needed to be able to provide the best quality offerings. We want to impart that knowledge on to you.
About Coffee Culture
At Coffee Culture we are experienced in the hospitality marketplace. Together we have vast experience in operations, marketing and franchising. The result of our efforts you will see in any Coffee Culture Eatery. We are a meeting place for old and new friends. Our model is an Old World coffee house where customers make it a frequent location for conversation and relaxation. We are a place for all ages and occupations from retired seniors to active shoppers and business people. Our development team is always seeking new locations for sites (with building atmosphere wherever possible). Coffee Culture is in big city suburbs to downtown locations in smaller centers. Becoming a Coffee Culture franchise owner is easy and simple. Our team will help you set up your store and make sure that it is ready for success. We assist with site selection and training, as well as marketing and advertising. You are more than welcome to own more than one Coffee Culture location, depending on your finances, your initial location's performance, and your geography.