Sertinos Coffee Shops vs Cafe Barbera Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Sertinos Coffee Shops vs Cafe Barbera including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Sertinos Coffee Shops Franchise
Cafe Barbera Franchise
Investment $208,950 - $288,625$187,000 - $305,000
Franchise Fee $35,000$35,000
Royalty Fee 6%6%
Advertising Fee 1%$500/mo. or 1% Local +$350 Nat'l
Year Founded -1870
Year Franchised -2007
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Sertinos Coffee Shops Franchise
Cafe Barbera Franchise
Experience --

Financing Options
 
Sertinos Coffee Shops Franchise
Cafe Barbera Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Sertinos Coffee Shops Franchise
Cafe Barbera Franchise
Training Our comprehensive training programs consist of two main parts: an up to five-day classroom-style program and an up to 14-day session of in-store training. For the classroom training, you get to come out to our corporate offices. Here, you will focus on learning management and operational skills. We will give you a review of all the information in the Sertinos Operations Manual. You can later use this manual as a reference guide for your daily store operations, as a problem-solving tool and as an aid for training staff. This training is not only crucial; it is exciting. You'll learn the Ins-and-Outs of: * Hiring and Training * Shop Operations * Personel Management * Customer Service * Advertising * Accounting * Budget Procedures * Security * Beverage Recipes * Marketing * Purchasing * Inventory Control * Equipment Usage * Maintenance * Retail sales of whole bean and home brewing accessories Then it's on to training your staff. Your employees are critical in maintaining high customer satisfaction. Once you have been trained in the Sertinos operating system, it will be easier to influence and guide others with your knowledge and enthusiasm. In-store training prior to your store opening, will not only help your opening day go smoothly, but will also serve as a means of increasing your store's long-term performance. We will spend much of our time teaching you how to make our various menu items-getting you to where it seems you've been doing it for 20 years.-
Support --
Marketing -We have always relied upon a community outreach and participation philosophy that customers understand as supportive of their personal lives and interests. That same “good life” marketing strategy is being applied to the Cafè Barbera brand. Family, friends, neighbors, schools, employers, congregations, service and social groups, non-profits and associations, fan/booster clubs and athletics all connect as groups with a shared, common interest in which the Cafè Barbera brand can participate and be engaged.
Operations --

Expansion Plans
 
Sertinos Coffee Shops Franchise
Cafe Barbera Franchise
US Expansion -Yes
Canada Expansion --
International Expansion -Yes

Company Overviews

About Sertinos Coffee Shops

Sertinos Coffee Shops are specialty coffee stores presently located in the Western States and Texas with expansion plans throughout the United States. These shops feature premium and organic espresso, brewed coffees, a wide selection of imported loose-leaf teas, and iced drinks such as frappes, iced mochas, espresso milkshakes , Italian sodas, Pastry items such as scones, bagels and muffins.Sertinos Coffee Shops offer whole bean coffee and loose leaf teas, brewing equipment, decorative mugs, travel cups and home brewing accessories.Sertinos Coffee Shops are designed for a warm and relaxed environment catering to the specialty coffee and tea customer. Our stores are positioned to take advantage of the steady growth trend in specialty coffee and tea sales. We are a part of an established hospitality business of quick service restaurants - All American Specialty Restaurants - that started out offering healthy frozen yogurt treats. We've evolved to include ice cream, sandwiches, specialty coffees and more-never forgetting our roots, while staying on top of trends. We are all about hospitality, quality and variety. We have made significant investments in the development of our broad menus and the high quality of our products. We take pride in our ability to serve and please our patrons. Our many years of experience give us the knowledge needed to be able to provide the best quality offerings. We want to impart that knowledge on to you.

About Cafe Barbera

It all starts with coffee from Italy’s oldest coffee roasting company.
Southern Italy 1870. The bracing air of early morning is enriched with intense fragrance in via Garibaldi where the little shop of colonial products radiate light and aromas onto the street. The source of this aroma is the coffee shop of Domenico Barbera, "the magician”, as his affectionate customers nicknamed him. Every day Domenico roasts fresh coffee with passion and dedication on his new coal-fired roaster, "Tornado” that was pride and joy of the Barbera family.

Cafè Barbera provides a great opportunity to own a business with a rich tradition and history in a great industry.
  Cafè Barbera is committed to helping you reach your dreams of success and independence by always treating you with the same care, dedication and attention to detail of our founder so that you too may enjoy "the good life.” A Cafè Barbera Franchise receives the following benefits: