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Below is an in-depth analysis and side-by-side comparison of Iceberg Drive Inn vs Justix including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $132,500 - $556,000 | $223,000 - $332,000 |
Franchise Fee | $25,000 | $30,000 |
Royalty Fee | - | 6% |
Advertising Fee | - | - |
Year Founded | 1960 | 2004 |
Year Franchised | 2001 | 2006 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | - |
Support | - | - |
Marketing | - | - |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | - |
The first Iceberg Drive Inn was opened by Lamar Sorensen on April 12, 1960. A local ice cream machine salesman named Hap Vitale had the idea for a building with a distinctive roof that served great milkshakes, burgers and fries. He convinced Lamar to open this concept and Iceberg Drive Inn was born. It was located on the corner of 900 East and 3900 South in Salt Lake City, Utah. The building was originally designed to be moved after a few years as he was only renting the land at the time. Many report that it was the first drive thru in the Salt Lake City area. Lamar insisted that Drive Inn be spelled with two "n’s” as he felt it appeared friendlier to invite people to an "inn” rather than simply a "drive in”.
A Uniquely Valuable Opportunity * Unique Healthy alternative * Limited Competition in fast casual segment * New launch resulting in huge potential * Controlled growth (not a numbers game; quality over quantity) Benefits * Justix is geared toward two strategic day-parts (lunch and dinner), with a huge opportunity for catering. We take catering so seriously, we consider it our third day-part. Each store has a professionally wrapped van providing a tool for almost any size catering order. This structured approach gives our franchisee a great opportunity to build strong volume. Proven model * Justix was built to franchise. From its creation, Justix was designed for a franchise model, providing the franchisees with a system that works. Everything from the menu mix, to the key suppliers, to the purchasing system, to hiring employees, training and retention techniques, all contribute to the Justix success formula, providing an excellent franchise opportunity. Validation * Justix has received an enormous amount of press in a very short period of time. Not only do the customers love us, but the critics do as well.