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Updated RecentlyBiggby Coffee vs Logic in a Cup Espresso Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Biggby Coffee vs Logic in a Cup Espresso including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $189,550 - $378,600 | $65,050 - $364,700 |
| Franchise Fee | $20,000 | $19,900 |
| Royalty Fee | 6% | 6% |
| Advertising Fee | 3% | 2% |
| Year Founded | 1994 | 2011 |
| Year Franchised | 1999 | 2014 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $3000 | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | As a new franchisee, you will participate in one of the most comprehensive training programs in the industry. You will start by attending 3 weeks of comprehensive classroom training that covers coffee and tea, our menu, managing a successful cafe, human resources, and much more. Upon completion, you'll spend an additional 3 weeks in your market (whenever possible) working directly in a cafe. Prior to opening your doors, we will help train your staff and assist you in all aspects of opening your store. On-The-Job Training: 144 hours Classroom Training: 86 hours Additional Training: On-the-job training | - |
| Support | All throughout the franchise process, you will have the ongoing support and expertise of our staff. This comes in many forms of assistance: site selection, lease negotiation, business plan format and wording, build out and equipment recommendations, etc...Once open, you then have access to numerous support programs ranging from quarterly visits, mystery shops, customer surveys, our Franchise Resource Center and many other things, including ongoing contact with our staff and support team. Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | - |
| Marketing | BIGGBY COFFEE has an annual promotions calendar for in-store marketing of beverages, food items and merchandise - all designed to grab your customer's attention. BIGGBY also designs and develops advertising materials for direct mail, billboards and print media, as well as radio commercials. BIGGBY's Marketing Department is also available to answer questions, assist you through your Grand Opening and help design and develop custom programs to expand your customer base and increase your sales. Co-op Advertising Ad Templates Regional Advertising Social media Email marketing Loyalty program/app | - |
| Operations | Absentee Ownership Allowed Number of Employees Required to Run: 15 | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Biggby Coffee
So, what do you want to B?
Some people believe the answer to that question is not to be found in a single career choice. Their response to that question might be something like:
I want to be a person with the courage to follow my dreams.
I want to own my own business and be my own boss.
I want to bring some happiness into the world.
If you answer in a similar fashion, then landing on this page is no accident. For you, life is a work in progress; a regular exploration of new opportunities; a world filled with possibility. You believe in the power of hard work, persistence, and dreams. The personal and professional evolution of entrepreneurial people is so cool. They are the rare people on the planet who embrace this fundamental truth:
You can B whatever you want to B
If you'd like to B part of a growing and innovative industry, in a culture of energy and fun, look no further than BIGGBY Coffee, formerly known as Beaner's Coffee. You're in the right place.
Seeking new franchisees in Alabama, Florida, Georgia, Illinois, Indiana, Michigan, North Carolina, Ohio, South Carolina, Texas, Wisconsin and Asia
About Logic in a Cup Espresso
Logic in a Cup Espresso is a cafe that mixes great coffee with philosophy. The co-founder became interested in philosophy at a young age and decided that it made the perfect combination with coffee. She opened up her coffee shop because she wanted a cafe where only the best coffee was served. She uses special blends of organically certified, fair trade beans to make coffee beverages that are excellent. Any drink they make can be served hot, on ice, or blended for a variety of different tastes and seasons. Their specialty coffee drinks are named for philosophers like Socrates, Plato, and Dante. In addition to coffee drinks, they also offer hot chocolate, teas, fruit smoothies, Italian sodas, bottled water and juices. To go with your beverages, Logic in a Cup Espresso has breakfast and lunch sandwiches and combos. In addition to their café, Logic in a Cup Espresso also offers many of their products for sale online. You can order items like bags of their specially blended coffee beans to make your own perfect cup of coffee at home.