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Updated RecentlyASP-America's Swimming Pool Company vs PHWS International Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of ASP-America's Swimming Pool Company vs PHWS International including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $101,089 - $138,344 | $97,750 - $146,825 |
| Franchise Fee | $35,000 - $58,000 | $60,000 |
| Royalty Fee | 8 - 4% | 7% |
| Advertising Fee | 1% | - |
| Year Founded | 2001 | 1997 |
| Year Franchised | 2005 | 2010 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | PHWS is seeking individual franchise partners throughout the United States as well as multi-unit development partners domestically and internationally. To be considered, individuals or partnerships must meet the following minimum criteria: *Demonstrated enthusiasm, drive, and passion *Management Experience *Experience working in the Building or Construction Trade *Minimum financial net worth of $75,000 |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/- |
| Equipment | -/Yes | -/- |
| Inventory | -/Yes | -/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 64 hours Classroom Training: 32 hours Additional Training: Regional training | - |
| Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Real Estate and Site Selection Lease Approval Pre-opening Management Training Vendors and Equipment Opening Support Information Technology Marketing and Public Relations Operations Support Purchasing and Distribution |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations | * Franchise can be run from home
* 20% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About ASP-America's Swimming Pool Company
Veteran Incentives 15% off franchise fee
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About PHWS International
Spread the savings and service to builders and homeowners through the systemized PHWS service delivery process. PHWS is using a business model based on 13 years in the field, you can build a very successful business using our expertise and knowledge in the building industry. If you have ever purchased a home or been involved in the new home residential building industry then you know how important post sale customer care and warranty service is. Traditionally builders and developers have performed these duties in-house. Professional Home Warranty Services, Inc. gives builders and developers the opportunity to outsource this necessary service, much like they outsource virtually every aspect of building a home. A PHWS operation will provide better service and more control, all at a lower operating expense to the builders, the value PHWS brings to its clients is clear and tangible. Most of the builders in your market area who are actively building homes manage customer care and warranty in-house. This in and of itself provides an enormous potential market for you as a PHWS franchisee. Many states now have "right-to-repair" laws, which put even MORE value in customer care and warranty operations. States that support long statute of repose periods on builders and developers require they remain vigilant to claims of poor workmanship or performance, again this provides opportunity for you as a PHWS franchisee. PHWS also presents a new level of service as a professional trade contractor specializing in pre and post buyer move-in services. We like to think of ourselves as the "newest level of professional trade contractor available to the new home residential industry". Builders are becoming accustomed to outsourcing customer care and warranty callback services. By owning your own PHWS, Inc. franchise you are taking advantage of an exciting new market with services and systems available to new homebuilding professionals.