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Below is an in-depth analysis and side-by-side comparison of CKO Kickboxing vs Goldfish Swim School including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $125,012 - $251,862 | $1,370,283 - $3,230,358 |
Franchise Fee | $35,000 | $50,000 - $60,000 |
Royalty Fee | 7% | 6% |
Advertising Fee | 1% | 2% |
Year Founded | 1997 | 2006 |
Year Franchised | 2007 | 2009 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/Yes |
Start-up Costs | -/Yes | -/Yes |
Equipment | -/Yes | -/Yes |
Inventory | -/Yes | -/Yes |
Receivables | -/- | -/Yes |
Payroll | -/- | -/Yes |
Training & Support |
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Training | On-The-Job Training: 33 hours Classroom Training: 35 hours | On-The-Job Training: 40 hours Classroom Training: 40 hours |
Support | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
Marketing | Ad Templates Social media SEO Website development Email marketing | - |
Operations | - | Absentee Ownership Allowed Number of Employees Required to Run: 45 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | Yes |
International Expansion | Yes | Yes |
CKO's membership-based financial model is driven by recurring income. This business model has the ability to create consistent revenue streams.
Fitness kickboxing is rated as the number one calorie burning exercise by Health and Fitness magazine, burning up to 1000 calories an hour - nothing else comes close!
CKO Kickboxing uses REAL heavy bags for REAL results - By incorporating real heavy bags into the CKO workout, we ensure that members are working their muscles as well as burning a lot of calories through an intensive cardio workout.
CKO Kickboxing has a very high retention rate - Our members have historically remained very loyal and one of our best marketing tools is member referral.
CKO Kickboxing emphasizes quality workouts - The CKO workout produces results without having to resort to expensive machinery.
CKO Kickboxing classes are very time efficient and very effective - The workout is easily adapted to a class size of 3 people or 75, without generating extra expenses.
A winning formula of results and fun keeps members coming back and bringing their friends in droves.
The low capital expenditure combined with a low acquisition cost per client and high revenue per square foot results in fast growth and sustained profitability.
CKO supports new franchise owners in many ways, including:
*Brand Recognition - CKO appeared in Entrepreneur Magazine, Fox Business News, NBC Today Show.
*Low Overhead - Location size determined by your market needs.
*Two-Part Training - Business training and fitness instructor training.
*Equipment - Top-of-the-line equipment vendors, with national pricing.
*Profit Centers - Membership, personal training and retail product line.
*Marketing Support - Grand opening media blitz and monthly advertising campaigns.
*Software - Web-based management system.
*Site Selection - Assistance with lease negotiations, term and concessions.
*Protected Territories - Area developments awarded in qualified markets/candidates.
*Ongoing Support - We are involved throughout your development.
Goldfish Swim School is the premier learn-to-swim facility dedicated entirely to
infants and children, ages four months to 12 years.
What does our cutting-edge swim school model have that
makes it a leader in the industry? You feel it the moment you walk in.
Something different. It’s more than vibrant colors chosen to inspire
kids. More than a curriculum crafted to not only teach kids to swim but
also to build their character. More than a shiver-free
pool heated to 90 degrees. There’s something more. Something
unexpected. Something that propels Goldfish Swim School beyond typical.
It’s passon. Not just a passon for kids or a passion for swimming…
It’s a special passion for changing - even saving lives - by teaching kids to swim.
The Goldfish Swim School Franchise is positioned as a leader in the thriving and profitable
children’s education and enrichment market;
consistently recognized as one of the fastest-growing
companies in franchising.
·Over 65 schools open or in development in more than 23 states