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Updated RecentlyWimpys Diner vs Quaker Steak & Lube Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Wimpys Diner vs Quaker Steak & Lube including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $250,000 - $500,000 | $1,800,000 - $3,700,000 |
| Franchise Fee | $30,000 | $40,000 |
| Royalty Fee | 4% | 5% |
| Advertising Fee | 2% | 3% |
| Year Founded | 1988 | 1974 |
| Year Franchised | 1992 | 1997 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Quaker Steak & Lube is looking for franchise owners who will be passionate about the brand and philosophically aligned with our values and approach to operating a business. Criteria for a successful franchisee team: * Minimum $500,000 liquidity for single unit development and $1,000,000 liquidity for multi-unit development * Restaurant and/or operational experience * Strong understanding in executing Four-Walls and Local Marketing * Passion for guest service |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | - | Available at headquarters: 8-10 weeks. |
| Support | - | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives |
| Marketing | - | Co-op advertising, National media, Regional advertising |
| Operations | - | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | Yes | - |
| International Expansion | - | No |
Company Overviews
About Wimpys Diner
Wimpy's Diner is a full menu Diner Style Restaurant chain with a nostalgic 50's and 60's atmosphere, serving Famous Burgers, Home style breakfast, Lunch, Dinner specials and other generously portioned entrees. Due to great public interest, the projected mark for the total number of stores in Southern Ontario was already surpassed by early 1997, thus creating the "WIMPY'S" trademark, which was issued in January of the same year. Wimpy's Diner Inc. is the licensing company for Wimpy's Diner chain.
About Quaker Steak & Lube
Founded in 1974 in Sharon, Pa., the Award-Winning casual dining restaurant chain has expanded to more than 60 locations throughout the United States and Canada. Quaker Steak & Lube offers the most differentiated decor, including gas station and motoring memorabilia, classic cars, motorcycles and race cars suspended from the ceiling. Voted Best Wings USA, our concept's varied menu has combined craveable food and high-octane events to create a cult-like fan following. With great new franchise territories available, Quaker Steak & Lube offers America's hottest franchise opportunity while winning hundreds of national and international awards for its innovative menu, unique trade dress, jumbo wings and more than 25 signature wing flavors. What We Offer at Quaker Steak & Lube Franchise * Great new franchise territories available around the country * Multiple revenue streams in each location * Multiple building designs * Wide demographic appeal * Fun casual dining environment * Award-Winning menu * Unique trade dress * Over 25 signature wing flavors * Fresh, never frozen, jumbo bone-in wings