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Below is an in-depth analysis and side-by-side comparison of Alamo Drafthouse Cinemas vs Muscle Maker Grill including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,250,000 - $2,000,000 | $187,500 - $454,000 |
| Franchise Fee | $75,000 | $35,000 |
| Royalty Fee | 5% | 5% |
| Advertising Fee | 0.8% | 1% |
| Year Founded | 1997 | - |
| Year Franchised | 2003 | - |
| Term Of Agreement | 10 years +10 | - |
| Term Of Agreement | 10 years +10 | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Our owners are closely tied to the communities in which they operate, thus we require an operating partner in every Muscle Maker Grill. Single and multi-unit opportunities are available for franchising. To open each Muscle Maker Grill, operators must have: - $100,000 in liquid assets - A minimum net worth of $250,000 - An interest in becoming an integral part of the community - Love of people and Good Health |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Austin, TX Four weeks On-site Two weeks | - |
| Support | - | - |
| Marketing | Co-Op Advertising National Advertising Regional Advertising Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails Additional Services: Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases Other Marketing Support: Pre-Show Media | - |
| Operations | Average Number of Employees: 7 Full-time, 60 Part-time | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | - | - |
| International Expansion | - | - |