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Updated RecentlyPure Taqueria vs Mad Mex Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Pure Taqueria vs Mad Mex including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $954,000 - $2,381,000 | $250,000 - $550,000 |
| Franchise Fee | $40,000 | $45,000 |
| Royalty Fee | 5%-6% | 6% |
| Advertising Fee | 1% | 3% |
| Year Founded | - | 2007 |
| Year Franchised | - | 2009 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | *Passion � are you crazy for Mexican Food? Are you ambitious, self-motivated and challenge-driven? *Commitment � are you committed to Outstanding Customer Service and Excellence *Integrity � Do you believe in gourmet quality food fresh and fast? Treating your co-workers and customers with respect and honesty? *Leadership � Are you ready to build a winning team and to create a great work environment? *Experience � Do you have experience in hospitality or in team leadership? |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Four weeks of training in the operation of your PURE Taqueria and the deployment of the Be Sure With PURE Taqueria� brand. . One week of on-site training of your personnel from our qualified support staff. | - |
| Support | Comprehensive Operations Manual. . Recipe video library. . Information Technology/POS Support. . Marketing and advertising. . National Purchasing Program. . Use of the registered Be Sure With Pure Taqueria� service mark. . Intranet. . On-going support. | - |
| Marketing | - | - |
| Operations | - | *You are a vital part of the business and the experience, so we want you to be involved at every level. *As a general rule, the most successful businesses are run by the owners of the business. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Pure Taqueria
Is PURE Taqueria the right franchise for you? If you have leadership experience in the full-service restaurant field and are looking for an upscale business opportunity that is high-energy, food- and customer-focused, and targeted toward fun-loving, sophisticated adults, then PURE Taqueria may be the perfect fit. Although we prefer that our franchise owners take a hands-on role in the success of their location(s), day-to-day management is not required. PURE is a destination for discriminating diners who want more than a strip-mall experience. We strongly prefer that all PURE locations be free-standing, although we will consider spaces that are part of premier, top-tier urban retail developments. Each restaurant must include covered outdoor seating, roll-up garage doors and a full bar - hallmarks of the PURE brand's sophisticated fun. Because PURE Taqueria is a destination restaurant rather than a one-on-every-corner commodity, PURE franchisees enjoy exclusivity within their geographic markets. And because PURE is a new, fresh concept in America's growing love affair with Mexican food, it stands out among other, less refined options. PURE's roots in time-honored, authentic Mexican recipes take America's increasing taco-cart craze into a new age of awesome tastes and inventive presentations. Our menu includes a number of innovative appetizers, taco plates, and full-on entrees that treat hungry customers to a Mexican dining experience rarely found north of the border. The menu can be customized to include gluten free versions of many dishes to meet special dietary requirements. The bar plays a key role in PURE's concept and success, with more than 80 different kinds of tequila, signature margaritas, Mexican and domestic beers, wines and sangria.
About Mad Mex
Own a Mad Mex franchise Mad Mex are enlisting passionate and committed franchisees to help grow our business nationwide, attracting partners who share the commitment to build upon increased demand for high-quality food at reasonable prices. We believe that Franchising creates the best customer experience and best product. Owner operators bring a passion to the business and make the quality of the product their number one focus. We want to make sure we bring in franchisees who are 100% confident of the brand. Becoming an owner of a Mad Mex franchise is a straight forward process. The Mad Mex team have extensive experience in franchising and provide set up and ongoing support for franchisee's including store selection, fit out, staff hiring, training and marketing- all that is required to own a Mad Mex franchise. If you're looking for� *The fastest growing food category in Australia *An internationally proven business model *Robust systems and profits *A magnetic brand that customers love Then we want to hear from you!