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Updated RecentlyPure Taqueria vs America's Taco Shop Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Pure Taqueria vs America's Taco Shop including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $954,000 - $2,381,000 | $247,350 - $710,250 |
| Franchise Fee | $40,000 | $24,000 - $30,000 |
| Royalty Fee | 5%-6% | 6% |
| Advertising Fee | 1% | 4% |
| Year Founded | - | 2008 |
| Year Franchised | - | 2011 |
| Term Of Agreement | - | 10 years |
| Term Of Agreement | - | 10 years |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/Yes |
| Start-up Costs | -/- | -/Yes |
| Equipment | -/- | -/Yes |
| Inventory | -/- | -/Yes |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Four weeks of training in the operation of your PURE Taqueria and the deployment of the Be Sure With PURE Taqueria� brand. . One week of on-site training of your personnel from our qualified support staff. | K-Tec is a 5-day training all Kahala franchisees receive and is the companion to brand specific in-store training. It introduces participants to the Kahala culture, level of support provided, and the roles and responsibilities for supporting franchisee and franchisor success. It provides exposure to basic business concepts such as customer service, profitability, quality assurance, inventory, purchasing and distribution, and more. On-The-Job Training: 120 hours Classroom Training: 40 hours |
| Support | Comprehensive Operations Manual. . Recipe video library. . Information Technology/POS Support. . Marketing and advertising. . National Purchasing Program. . Use of the registered Be Sure With Pure Taqueria� service mark. . Intranet. . On-going support. | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Franchisee Intranet Platform |
| Marketing | - | Co-op Advertising National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations | - | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Pure Taqueria
Is PURE Taqueria the right franchise for you? If you have leadership experience in the full-service restaurant field and are looking for an upscale business opportunity that is high-energy, food- and customer-focused, and targeted toward fun-loving, sophisticated adults, then PURE Taqueria may be the perfect fit. Although we prefer that our franchise owners take a hands-on role in the success of their location(s), day-to-day management is not required. PURE is a destination for discriminating diners who want more than a strip-mall experience. We strongly prefer that all PURE locations be free-standing, although we will consider spaces that are part of premier, top-tier urban retail developments. Each restaurant must include covered outdoor seating, roll-up garage doors and a full bar - hallmarks of the PURE brand's sophisticated fun. Because PURE Taqueria is a destination restaurant rather than a one-on-every-corner commodity, PURE franchisees enjoy exclusivity within their geographic markets. And because PURE is a new, fresh concept in America's growing love affair with Mexican food, it stands out among other, less refined options. PURE's roots in time-honored, authentic Mexican recipes take America's increasing taco-cart craze into a new age of awesome tastes and inventive presentations. Our menu includes a number of innovative appetizers, taco plates, and full-on entrees that treat hungry customers to a Mexican dining experience rarely found north of the border. The menu can be customized to include gluten free versions of many dishes to meet special dietary requirements. The bar plays a key role in PURE's concept and success, with more than 80 different kinds of tequila, signature margaritas, Mexican and domestic beers, wines and sangria.
About America's Taco Shop
At America's Taco Shop, we offer a feasting knowledge not at all like that of your run of the mill snappy administration eatery. Basically, we're enthusiastic about great Mexican nourishment. You're not going to discover our formulas in a cookbook - we utilize similar formulas that America's family has idealized in their kitchens for eras. Our particular menu permits us to be known for our premium Carne Asada; marinated, flame broiled and cleaved new day by day. We believe there's undeniable value in genuine, new, real nourishment and our dependable client base thinks so as well!
Bona fide Recipes - Strong Consumer Value - 20 Years of Franchisor Experience - Experienced Support Team.
Differing Customer Base
» Strong Consumer Value
» 20 Years of Franchisor Experience with
Gifted and Experienced Support Team
» U.S. Domains Currently Open
» Single and Multi-Unit Deals Available
» Average Time to Open is 6-8 Months for a Traditional Franchise
» Build-out Options: End-Cap, In-Line, Free Standing,
Non-Traditional, Food Court, Kiosk, Mobile