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Below is an in-depth analysis and side-by-side comparison of Potato King vs Watermill Express including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $4,000 - $15,000 | $471,800 - $596,400 |
Franchise Fee | $4,000 - $15,000 | $25,000 |
Royalty Fee | 2-5% | to 7% |
Advertising Fee | - | to 2% |
Year Founded | - | 1984 |
Year Franchised | - | 1989 |
Term Of Agreement | 3-5 years | - |
Term Of Agreement | 3-5 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/Yes |
Equipment | -/- | -/Yes |
Inventory | -/- | -/Yes |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | On-The-Job Training: 24 hours Classroom Training: 23 hours |
Support | - | Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Ad Templates Regional Advertising Social media Loyalty program/app |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | Yes | - |
FIRST PHASE PRIMARY PRODUCTS FRENCH FRIES � PLAIN � CHEESE FLAVORED � BARBEQUE FLAVORED � SOUR CREAM FLAVORED TWISTER FRIES � PLAIN � CHEESE FLAVORED � BARBEQUE FLAVORED � SOUR CREAM FLAVORED HASH BROWNS � PLAIN � CHEESE FLAVORED � BARBEQUE FLAVORED � SOUR CREAM FLAVORED SECOND PHASE (Future Products Expansion) - Etc. (Upon Request)
Watermill Express is the nation’s largest drive-up, self-serve, pure drinking water company. Customers supply their own clean containers, drive up and purchase great-tasting water at a fraction of the price for bottled water. We also offer the industry's premier brand of vended ice made exclusively from our pure drinking water. Our mini water purification locations are fully automated and can turn two simple unused parking spaces into a full-fledged franchise opportunity. You won’t find an easier way to own your own business operating for 24-hour a day with no on-site employees!
Franchise Fee (per unit): $25,000 (based on initial 3 units)
Future Franchise Fee (per unit): $15,000 - $20,000 (depending on # of units)