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Below is an in-depth analysis and side-by-side comparison of Cookie Advantage vs WOOPS! including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $75,000 - $100,000 | $58,875 - $390,675 |
Franchise Fee | $25,000 | $15,000 - $25,000 |
Royalty Fee | 5%--3% | 4% |
Advertising Fee | - | - |
Year Founded | 1998 | 2012 |
Year Franchised | 2002 | 2015 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | While you do not need baking experience to franchise with Woops!, we recommend that you have a proven track record of managerial experience, an entrepreneurial spirit and the drive to follow our proven business model as you bring Woops! to your community. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | Yes/- |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/- |
Training & Support |
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Training | - | On-The-Job Training: 240 hours |
Support | - | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
Marketing | - | Ad Templates Social media SEO Website development Email marketing Loyalty program/app |
Operations | Cookie Advantage is a hands-on, owner�operated business that you have to run. The Franchise is not a passive investment. We expect our Franchisees to take an ongoing, active role in their Franchise, but you do not have to be in the bakery all the time. | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | - | - |
International Expansion | - | - |
WOOPS! was born in 2012 from a simple idea: Why not make money by
opening a pop-up shop at the bustling Holiday Shops at Bryant Park in
New York City - sharing delicious, specialty macarons with shoppers? The
response let the founders know they were onto something, and they
wasted no time in looking into how they could build a business on the
idea that macarons make wonderful and special gifts as well as a
day-brightening treat for oneself.