Planet Fitness vs Orange Shoe Personal Fitness Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Planet Fitness vs Orange Shoe Personal Fitness including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Planet Fitness Franchise
Orange Shoe Personal Fitness Franchise
Investment $968,100 - $4,113,000$96,600 - $325,000
Franchise Fee $20,000$29,000
Royalty Fee 7% of Gross Membership Fees6%
Advertising Fee 9%-
Year Founded 19922007
Year Franchised 20032009
Term Of Agreement 10 years10 years
Term Of Agreement 10 years10 years
Renewal Fee --


Business Experience Requirements

 
Planet Fitness Franchise
Orange Shoe Personal Fitness Franchise
Experience --

Financing Options

 
Planet Fitness Franchise
Orange Shoe Personal Fitness Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/NoYes/Yes
Start-up Costs No/NoNo/Yes
Equipment No/YesNo/Yes
Inventory No/NoNo/Yes
Receivables No/NoNo/Yes
Payroll No/NoNo/Yes

Training & Support

 
Planet Fitness Franchise
Orange Shoe Personal Fitness Franchise
Training * Available at headquarters: 2 weeks * At franchisee's location: as neededAvailable at headquarters: 8 days. At franchisee's location: 8 days. Online training : 4 days.
Support * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperativesNewsletter Meetings Toll-free phone line Grand opening Internet Security/safety procedures Field operations/evaluations
Marketing * Co-op advertising * Ad slicks * Regional advertisingCo-op advertising Ad slicks
Operations * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)25% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4. Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators).

Expansion Plans

 
Planet Fitness Franchise
Orange Shoe Personal Fitness Franchise
US Expansion Yes-
Canada Expansion -Yes
International Expansion --

Company Overviews

About Planet Fitness

Planet Fitness got its start in 1992 when Michael Grondahl acquired a struggling gym. He reduced membership prices to compete against better-known brands and focused on serving occasional or first-time gym users. Every Planet Fitness location holds a pizza night for members once a month, as well as a bagel morning, and Tootsie Rolls are available at all times.
Planet Fitness strives to promote health in a respectful atmosphere. For over a decade, Planet Fitness has gone to great lengths to provide its members with a friendly space to work out. We call it the Judgment Free Zone. We discourage weight dropping and obnoxious grunting so you can focus on your own workout and not the person next to you.

The total investment necessary to begin operation of a single Planet Fitness facility ranges from $968,100 to $3,072,000 if you finance your equipment.
This includes $48,000 to $297,000 that must be paid to the franchisor or its affiliate.
If you choose to purchase your equipment, the total investment necessary to begin operation of a single Planet Fitness facility ranges from $1,500,000 to $4,113,000.
This includes $295,000 to $912,000 that must be paid to the franchisor or its affiliate.
These estimated initial investment ranges also apply to each location that you develop under the Area Development Agreement (plus the Area Development Fee you pay at the time you sign the Area Development Agreement). If you sign an Area Development Agreement, you must develop one or more Planet Fitness facilities, and you will pay an Area Development Fee of $10,000 per planned location (paid in full when you sign the Area Development Agreement) in addition to the then-current initial franchise fee due for each location at the time the Franchise Agreement for that location is signed.

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About Orange Shoe Personal Fitness

Orange Shoe Personal Fitness is a niche franchise opportunity in a $20 billion market. The Orange Shoe Personal Fitness mission is to help people do everything better while building long-term relationships and having fun. We are looking for individuals who have similar aspirations in their next big step or business venture to join our team. The personal fitness industry is rapidly growing in popularity across the country, and we position our brand by creating a clear, competitive difference in a market filled with "one-size-fits-all" health clubs. As a result, Orange Shoe franchise owners are reaping the rewards.
What's the Orange Shoe difference? We do personal fitness better than anyone in the industry. As life changes for each of our clients, we adjust their program to fit their needs accordingly. This makes Orange Shoe unlike any other personal fitness franchise in the country. We have a proven model of success. Just ask our existing owners. Our systems are easy to understand, and operate, and we merge curriculum with career to advance your life. We bring systems in-house to advance staff and keep our product delivery consistent. We believe you should never go through big life changes alone. That is why we offer you continued franchise support beyond your studio opening. Unlike franchises that only offer resources up to opening day, Orange Shoe is here for you as a resource throughout your franchise ownership. Orange Shoe has an established and respected brand equity. There is less risk in an Orange Shoe franchise ownership compared to independent business ownership. Ninety-eight percent of franchisees are still in business 10 years after opening day while only two-thirds of small business make it past the first two years of ownership. At your studio, clients won't feel that static, uninspired feeling they know so well at health clubs... and neither will you. And because our approach is designed to deliver the specific health needs of our clients, we can charge a premium price for our expert training services. The opportunity is clear. Learn more about how we can help you succeed in owning and operating an Orange Shoe Personal Fitness franchise of your own.

The total initial investment necessary to begin operation of an Orange Shoe Personal Fitness franchise is from $98,600 to $325,000. This includes between $41,000 and $44,000 that must be paid to the franchisor. If you sign an Area Development Agreement, the total initial investment necessary is between $76,600 and $302,200 for each Orange Shoe Personal Fitness Studio. This includes an additional $20,000 for the Development Fee that must be paid to the franchisor for each additional Studio.