Planet Fitness vs Clark Fitness Training Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Planet Fitness vs Clark Fitness Training including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$968,100 - $4,113,000 | $100,000 - And Up |
Franchise Fee |
$20,000 | $25,000 |
Royalty Fee |
7% of Gross Membership Fees | - |
Advertising Fee |
9% | - |
Year Founded |
1992 | - |
Year Franchised |
2003 | - |
Term Of Agreement |
10 years | - |
Term Of Agreement |
10 years | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
- | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/No | -/- |
Start-up Costs |
No/No | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/No | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
* Available at headquarters: 2 weeks
* At franchisee's location: as needed | You will be trained in all aspects of the business including:
* New Business
* Sales & Marketing
* Operations
* Financials
* Navigating the website
* Class Choreography
Initial training will be held at one of the Clark Fitness Training Sites in central New Jersey. Once you fully understand the systems of operations, you will continue to receive ongoing support from our customer service center and field reps. |
Support |
* Newsletter
* Meetings
* Toll-free phone line
* Grand opening
* Internet
* Security/safety procedures
* Field operations/evaluations
* Purchasing cooperatives | - |
Marketing |
* Co-op advertising
* Ad slicks
* Regional advertising | - |
Operations |
* 40% of all franchisees own more than one unit
* Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | - |
Expansion Plans |
US Expansion |
Yes | - |
Canada Expansion |
- | - |
International Expansion |
- | - |
Company Overviews
About Planet Fitness
Planet Fitness got its start in 1992 when Michael Grondahl
acquired a struggling gym. He reduced membership prices to compete
against better-known brands and focused on serving occasional or
first-time gym users.
Every Planet Fitness location holds a pizza night for members once a
month, as well as a bagel morning, and Tootsie Rolls are available at
all times.
Planet Fitness strives to promote health in a respectful atmosphere. For over a decade, Planet Fitness has gone to great lengths to provide its members with a friendly space to work out. We call it the Judgment Free Zone. We discourage weight dropping and obnoxious grunting so you can focus on your own workout and not the person next to you.
The total investment necessary to begin operation of a single Planet Fitness facility ranges from $968,100 to $3,072,000 if you finance your equipment.
This includes $48,000 to $297,000 that must be paid to the franchisor or its affiliate.
If you choose to purchase your equipment, the total investment necessary to begin operation of a single Planet Fitness facility ranges from $1,500,000 to $4,113,000.
This includes $295,000 to $912,000 that must be paid to the franchisor or its
affiliate.
These estimated initial investment ranges also apply to each
location that you develop under the Area Development Agreement (plus the
Area Development Fee you pay at the time you sign the Area Development
Agreement). If you sign an Area Development Agreement, you must develop
one or more Planet Fitness facilities, and you will pay an Area
Development Fee of $10,000 per planned location (paid in full when you
sign the Area Development Agreement) in addition to the then-current
initial franchise fee due for each location at the time the Franchise
Agreement for that location is signed.
#7 in Franchise 500 for 2020.
#8 in Franchise 500 for 2021.
About Clark Fitness Training
Capture a Booming Market!
Baby Boomers present a huge business opportunity with their vast numbers, unprecedented wealth and life expectancy, and energetic lifestyles.
Since 2000,Clark Fitness Training zeroes in on this opportunity with a broad array of exceptional fitness programs targeted to the 50-plus age group. It's well known that seniors need to participate in regular exercise to maintain optimal health. The Baby Boomers are both committed and consistent with being active and including physical activity as part of their daily routine.
Clark Fitness programming includes sought-after activities offered in the perfect settings; active adult communities with their resort-like amenities, and growing in popularity and profitability.
The 50-and-up market will grow by 70% over the next 15 years and you'll serve this group effectively and efficiently using our state-of-the-art business system!
What's Included?
* Branding
* License to use the Clark Fitness Training trademark
* Use our Operations Manual and Methods of Operation
* Exclusive Territory
* Initial Training Program and support
* Website set-up
* Website Back-office
* Downloadable Choreography
* Marketing Materials
* Ongoing Corporate Support
* Toll free phone line
* Point of Purchase material and design
Benefits
* NO Office Space Required
* NO Lease Commitment
* NO Furniture, Fixtures or Equipment
* NO Inventory
* NO Signage
* No Utilities