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Updated RecentlyPlanet Fitness vs The Camp Transformation Center Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Planet Fitness vs The Camp Transformation Center including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $968,100 - $4,113,000 | $175,000 - $288,500 |
| Franchise Fee | $20,000 | $40,000 |
| Royalty Fee | 7% of Gross Membership Fees | 6% |
| Advertising Fee | 9% | - |
| Year Founded | 1992 | 2010 |
| Year Franchised | 2003 | 2017 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | Ideal franchisees showcase an unwavering desire to help people with compassion and empathy. While not necessary, an aptitude for sales is preferred along with leadership skills and a collaborative disposition. Cultivated to attract individuals or teams with an ambition to succeed, strong values and solid community connections, the franchise investment offers significant efficiencies of scale for multi-unit investors. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/No |
| Start-up Costs | No/No | No/Yes |
| Equipment | No/Yes | No/Yes |
| Inventory | No/No | No/Yes |
| Receivables | No/No | No/Yes |
| Payroll | No/No | No/Yes |
Training & Support |
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| Training | * Available at headquarters: 2 weeks * At franchisee's location: as needed | - |
| Support | * Newsletter * Meetings * Toll-free phone line * Grand opening * Internet * Security/safety procedures * Field operations/evaluations * Purchasing cooperatives | The Camp supports its franchisees with proven marketing, sales and operations programs, including a robust opening strategy to fill the initial signature six-week Challenge. |
| Marketing | * Co-op advertising * Ad slicks * Regional advertising | - |
| Operations | * 40% of all franchisees own more than one unit * Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | Number of employees per location: 7-10 41% of franchisees have two or more locations open |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | - | - |
| International Expansion | - | Yes |
Company Overviews
About Planet Fitness
Planet Fitness got its start in 1992 when Michael Grondahl
acquired a struggling gym. He reduced membership prices to compete
against better-known brands and focused on serving occasional or
first-time gym users.
Every Planet Fitness location holds a pizza night for members once a
month, as well as a bagel morning, and Tootsie Rolls are available at
all times.
Planet Fitness strives to promote health in a respectful atmosphere. For over a decade, Planet Fitness has gone to great lengths to provide its members with a friendly space to work out. We call it the Judgment Free Zone. We discourage weight dropping and obnoxious grunting so you can focus on your own workout and not the person next to you.
The total investment necessary to begin operation of a single Planet Fitness facility ranges from $968,100 to $3,072,000 if you finance your equipment.
This includes $48,000 to $297,000 that must be paid to the franchisor or its affiliate.
If you choose to purchase your equipment, the total investment necessary to begin operation of a single Planet Fitness facility ranges from $1,500,000 to $4,113,000.
This includes $295,000 to $912,000 that must be paid to the franchisor or its
affiliate.
These estimated initial investment ranges also apply to each
location that you develop under the Area Development Agreement (plus the
Area Development Fee you pay at the time you sign the Area Development
Agreement). If you sign an Area Development Agreement, you must develop
one or more Planet Fitness facilities, and you will pay an Area
Development Fee of $10,000 per planned location (paid in full when you
sign the Area Development Agreement) in addition to the then-current
initial franchise fee due for each location at the time the Franchise
Agreement for that location is signed.
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#7 in Franchise 500 for 2020.
#8 in Franchise 500 for 2021.
About The Camp Transformation Center
The Camp Transformation Center was started in 2010 by Saman Bakhtiar, Luis Font and Alejandra Font in Southern California. After finding inspiration in Sam’s personal training gym, Luis and Alejandra approached Sam about a partnership to
build a new fitness concept aimed at fostering communities and changing
attitudes.
The Camp Transformation Center was then officially
established, and as a group, Sam, Luis and Alejandra grew the brand. The
original plan was for them to continue to grow the business
as company-owned locations. However, soon after opening a number of
locations, clients began approaching them about opening their own
facility, leading the brand to franchise in February 2017. Since
franchising, the brand has more than 100 locations open or in
development and just announced a growth initiative to expand into new territories.
The Camp Transformation Center has more than 100 locations open or in development across 13 states and Mexico. Each gym employs the company’s signature Challenge, a six-week initial entry point for members, which aims to be a transformative moment in the lives of those who join and a launching pad for long-term membership. The Camp Transformation Center is known for its enthusiastic staff members, a clean environment, an open, spacious, and colorful design, nutrition and supplement plans, and fitness training that is motivating and affordable.
#166 in Franchise 500 for 2021
.