Dixie Cream vs Sprinkles Cupcakes Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Dixie Cream vs Sprinkles Cupcakes including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Dixie Cream Franchise
Sprinkles Cupcakes Franchise
Investment $196,000 - $413,000$576,000 - $1,075,000
Franchise Fee $25,000N/A
Royalty Fee 6%-
Advertising Fee --
Year Founded 19292012
Year Franchised 02020
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee --


Business Experience Requirements
 
Dixie Cream Franchise
Sprinkles Cupcakes Franchise
Experience Dixie Cream actively searches for candidates with a strong background in business management. -

Financing Options
 
Dixie Cream Franchise
Sprinkles Cupcakes Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Dixie Cream Franchise
Sprinkles Cupcakes Franchise
Training --
Support --
Marketing Beautiful Brands will have available for the franchisees a complete Grand Opening and on going Local Store Marketing program.-
Operations At least one owner or a designated manager must be involved on a full-time basis and must be responsible for the day-to-day operations and management.-

Expansion Plans
 
Dixie Cream Franchise
Sprinkles Cupcakes Franchise
US Expansion -Yes
Canada Expansion --
International Expansion -Yes

Company Overviews

About Dixie Cream

Bite for bite, more delite.
With more than 80 years of donut-making to our name, Dixie Cream knows how to make donuts that defy comparison. Notice that our donuts are a little taller than others. Notice, too, the golden band around the middle of a Dixie Cream. That's our promise of light and creamy melt-in-your-mouth goodness that just gets better by the bite.
As a Dixie Cream franchisee you will receive support in these specific areas: * Facility planning on site location and architectural design * Specifications for fixtures, equipment, and leasehold improvements * Assistance in site selection and lease negotiation * Corporate training for Owner/Operator and Director of Operations/General Managers * Kitchen/ Back of the House Workflow design * Ongoing support from members of the Training and Operations Team * Ongoing updates for increasing profitability * Products with high industry demand * Efficiency in all systems * Favorable national contracts with suppliers of goods and services * Operating manuals, policies, procedures, and business management systems.

About Sprinkles Cupcakes

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Sprinkles opened “the world’s first cupcake bakery” in Beverly Hills, as reported by the Food Network, and is credited by the Los Angeles Times as “the progenitor of the haute cupcake craze.” Founded by Candace Nelson, judge on Food Network’s hit show “Cupcake Wars,” and husband Charles, Sprinkles has inspired long lines of devoted Hollywood stars and serious epicureans alike. From Tom Cruise to Oprah Winfrey, Blake Lively to Ryan Seacrest, celebrities are abuzz about Sprinkles!
Baked fresh in small batches throughout the day, Sprinkles Cupcakes are handcrafted from the finest ingredients and contain no preservatives, trans fats or artificial flavors. Sprinkles has locations nationwide, a traveling Sprinklesmobile - the world’s first cupcake truck, and sells its cupcake mixes at over 250 Williams-Sonoma stores throughout the US and Canada.
In 2012, Sprinkles debuted the world’s first Cupcake ATM and continued its foray into classic American desserts with the launch of Sprinkles Ice Cream & Cookies.
“The Sprinkles Baking Book” hit the New York Times Best Sellers list in October, 2016.

The total investment necessary to begin operation of a Production Bakery is $781,000 to $1,075,000. This includes $40,000 to $43,250 that must be paid to the franchisor or affiliate.
The total investment necessary to begin operation of a Pantry Bakery is $576,000 to $895,000. This includes $40,000 to $43,250 that must be paid to the franchisor or affiliate. The franchisor and you may choose to sign a Development Rights Agreement under which you will develop a number of Sprinkles Cupcakes Bakeries. The franchisor expects the Development Rights Agreement to cover between 2 and 10 Sprinkles Cupcakes Bakeries.
The total investment necessary to begin operation under a Development Rights Agreement is $40,500 to $202,500. This includes $40,000 to $200,000 that must be paid to the franchisor or affiliate.