American Bodyworks vs Row House Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of American Bodyworks vs Row House including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
American Bodyworks Franchise
Row House Franchise
Investment $72,000 - $246,000$257,700 - $475,800
Franchise Fee N/A$49,500
Royalty Fee -7%
Advertising Fee -2%
Year Founded -2015
Year Franchised -2017
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
American Bodyworks Franchise
Row House Franchise
Experience --

Financing Options
 
American Bodyworks Franchise
Row House Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/Yes

Training & Support
 
American Bodyworks Franchise
Row House Franchise
Training Before you open, you will run the ABW school. This is a very unique offer in the fitness industry. Under our model, anyone who has no experience in the fitness industry at all can learn how to run a health club. We teach you how to sell memberships, enter in contracts, reconcile your money, pick employees and trainers, and any other club operation necessary. Every new club can send one person to this week long seminar for no extra charge. After this training, you will feel confident when your doors open.On-The-Job Training: 1 hour Classroom Training: 22 hours Additional Training: Manager training
Support American Bodyworks offers temporary and full time workers that have been in the industry and know how we operate. This ranges from sales people to back end workers. These workers can work temporarily to boost productivity and further your training; or provide a needed service for an extended period of time! Advertising. Through a small monthly fee you are a part of a national ad campaign. Our website is well maintained and up to date. We also have in house designers for any of your graphics needs that will make all of your promotional items professional looking and effective. Billing. As a franchisee we handle that for you. We run your credit card and checking drafts. We also provide a service for a small fee that will handle all your backend work for a monthly fee. This is perfect for non-owner operators. 24 hour tech support. Your computer system is vital to the operation of your club whether it is the draft or key card system. Problems sometimes arise and it is comforting to know someone is there to fix them at anytime.Purchasing Co-ops Newsletter Meetings/Conventions Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing -Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations -Number of Employees Required to Run: 8

Expansion Plans
 
American Bodyworks Franchise
Row House Franchise
US Expansion --
Canada Expansion --
International Expansion --

Company Overviews

About American Bodyworks

American Bodyworks is the premier 24-7 fitness franchise of coed, neighborhood clubs. 
American Bodyworks is a "key" club which allows members to access the club at any time they want.
Each member has a key card to give them access 24 hours a day, 7 days a week!
American Bodyworks is setting the standard in 24-7 fitness. Most health clubs today want you to fit into their schedules, American Bodyworks wants to fit into yours. You are our top priority. We understand that you need a health club with flexible hours in order to fulfill your fitness needs and have a healthy lifestyle. We want to help you meet your goals, and that is why we provide our customers the best equipment and services available to their neighborhood 24 hours a day, 7 days a week! Everyone will feel welcome and comfortable with us. From beginner to athlete, all can workout in a non-intimidating environment with the best equipment available.  Normal people, like you and me work out here. All of our clubs have a community feel and everyone will know your name. You will not find the traditional, high pressure sales of health clubs. You will find a customer friendly staff whose job is dedicated to helping you achieve your goals.

About Row House

At a time when the market is saturated with high-intensity, high-impact fitness concepts, the need for a more sustainable workout that reduces the risk of injury but still delivers an effective workout is clear. Predicted to be the new ‘go-to’ workout in 2018 by The Associated Press, indoor rowing has the extensive market potential not yet explored. Established in New York City in 2014, Row House was born from the idea that rowing is simply the most efficient, low-impact, high-energy, full-body workout for any fitness level that unites, inspires and drives people to dig a little deeper.
 
Led by an expert team with more than 25 years of fitness franchising experience, Row House will dominate indoor rowing in the boutique fitness industry by offering franchise opportunities across all major markets.

Seeking new franchise units throughout the U.S. , Asia, Australia/New Zealand, Canada, Mexico, South America and Western Europe