Old Chicago vs Toppers Pizza Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Old Chicago vs Toppers Pizza including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Old Chicago Franchise
Toppers Pizza Franchise
Investment $1,331,500 - $2,187,000$292,146 - $530,652
Franchise Fee $40,000$30,000
Royalty Fee 4%5.5%
Advertising Fee 3%3%
Year Founded 19761991
Year Franchised 20002000
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Old Chicago Franchise
Toppers Pizza Franchise
Experience -

Single Unit: Liquidity: $150,000 Net Worth: $400,000 Multi-Unit (3-5 units): Liquidity: $300,000-$500,000 Net Worth: $750,000-$1,000,000 To open a Toppers franchise, you must have what it takes to make the initial investment or partner with someone who does. Those who qualify may be eligible for a reduced initial franchise fee through our association with the VetFran program. Average Square Footage: 1,200-1,800 sq ft (1,500 is optimal) Our flexible footprint makes finding a spot to locate extra easy, whether it's an endcap, in-line or freestanding location.

Financing Options
 
Old Chicago Franchise
Toppers Pizza Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/Yes
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/Yes

Training & Support
 
Old Chicago Franchise
Toppers Pizza Franchise
Training The Old Chicago training department will provide Franchisees, their management team, and staff, comprehensive training programs that combine both restaurant and classroom training. All Franchise management teams will receive seven weeks of in-store training at a designated Old Chicago training restaurant. On-The-Job Training: 350 hours

30 days at a Training Store in person and hands-on Training and Marketing teams on-site prior/during/after opening On-The-Job Training: 188 hours Classroom Training: 18 hours
Support A set of comprehensive manuals are provided to an Old Chicago Franchisee upon the signing of the Operating Agreement. These manuals are designed for easy reference and serve as an authoritative source of information about Old Chicago standard operating policies and procedures. These manuals are frequently updated to reflect Old Chicago's response to the changing needs of today's guests. Purchasing Co-ops Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software

Franchise Business Leader support Corporate HQ team support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform

Marketing Old Chicago restaurants rely primarily on a Local Restaurant Marketing (LRM) program that allows each store to choose the marketing programs and promotions that match the needs of the individual store's market. Advertising and promotional materials are available at a reasonable cost to Franchisees that support a LRM program. As such we employ our own graphics designer to assist Franchise Partners with their LRM design needs. We also employ a marketing professional to consult with our Franchise Partners. Co-op Advertising Ad Templates National Media Regional Advertising Email marketing Loyalty program/app Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations -

We work on an owner/operator franchise system where at least one partner must be involved full-time in day-to-day operations. You won't be able to resist anyway.

Expansion Plans
 
Old Chicago Franchise
Toppers Pizza Franchise
US Expansion Yes-
Canada Expansion --
International Expansion --

Company Overviews

About Old Chicago

Opportunity Awaits
After 33 years of company growth, we are now offering a unique opportunity for a select number of entrepreneurs to take our proven brand into new markets.
Old Chicago is a leader in the casual dining pizza segment. We currently have territories available in many highly desirable markets, which presents an exceptional chance to establish our winning concept in choice locations.
WHY CHOOSE OLD CHICAGO?
Adaptable Site Requirements
Old Chicago's brand identity does not rely on a typical "box" to succeed. Our adaptive development strategy and flexible design allow stores to be constructed in many different types of sites, including prototype buildings, conversions/retro-fits, strip center end-cap locations, and non-traditional sites.
Sales Mix Advantage
With approximately 40% of historical system sales from our bar and drink business, Old Chicago's sales mix provides operators with a real opportunity to differentiate themselves from other casual dining concepts. Our high mix of bar sales is one of the main reasons why our stores experience exceptionally low Cost of Goods Sold (COGS). Our 60 company stores finished the year in 2008 with an average COGS of 25.6%.
Brand Strength & Versatility
Our brand has three decades of proven success and a loyal customer base in our existing markets. Old Chicago is a timeless concept that has that rare ability to appeal to a variety of consumers. Many casual dining concepts seem to copy each other in their menus and restaurant "feel". The Old Chicago concept is uniquely different.
Our bars have the rich, dark feel of a "freshly scrubbed joint". Our dining room areas with our new pizza bars really appeal to families and couples.
Broad Customer Appeal
Our bar area, along with our unique guest loyalty program -"The World Beer Tour" appeal to a younger, single customers. They create the high energy levels that have made our bars famous. With thirty beer varieties on tap, and another eighty varieties in bottles, we have created an exciting taste journey for our World Beer Tour members. No matter your age or occupation, there is a tremendous sense of accomplishment when your name goes on a plaque in your home store because you have completed the World Beer Tour.

The total investment necessary to begin operation of an Old Chicago Restaurant franchised business is between $1,331,500 and $1,957,000. This includes $98,250 and $135,250 that must be paid to the franchisor or its affiliates.
The total investment necessary for an Area Development Franchise includes the investment necessary to begin operations of one Restaurant, plus a development fee of $50,000, plus an initial franchise fee deposit of $20,000 multiplied by the number of Restaurants (excluding the first Restaurant) which you must open.

The estimated total investment necessary to begin operation of an Old Chicago
Area Development Franchise is between $1,401,500 (for two Restaurants) and $2,187,000 (for ten Restaurants). This includes between $168,250 and $365,250 that must be paid to the franchisor or its affiliates.

#299 in Franchise 500 for 2020.



About Toppers Pizza

In 1991, Toppers Pizza began its quest to become the best pizza company in the world by killing it on every detail of the customer experience. Headquartered in Whitewater, Wis., Toppers Pizza takes a unique approach to the crowded pizza segment by cooking up mouthwatering specialty pizzas that start with their fresh, made-from-scratch dough, smothered in real Wisconsin cheese and finished with outrageous toppings such as French fried onions, oven-roasted tomatoes, mac 'n cheese and tater tots. Toppers Pizza's claim to fame comes in the form of Topperstix, arguably the planet's most addictively delicious cheesy breadstix. The Toppers Pizza empire encompasses over 60 restaurants across 10 states and, with its rapid expansion, is in the midst of Midwest and national domination. In 2014, Entrepreneur Magazine ranked Toppers Pizza as one of the top 500 franchises in the U.S and QSR Magazine listed the company as one of the year's Best Franchise Deals. In 2013, Nation's Restaurant News declared the Toppers Pizza brand as one of the 50 breakout chains of the year and Toppers Pizza received a No. 58 spot in Pizza Today's top 100 pizza companies.

Seeking new franchise units in Iowa, Illinois, Indiana, Minnesota and Wisconsin

Veteran incentive $10,000 off franchise fee

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