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Below is an in-depth analysis and side-by-side comparison of Farr's Fresh vs Wendy's Milk Bar including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $285,000 - And Up | $100,000 - $210,000 |
Franchise Fee | $20,000 - $30,000 | $25,000 |
Royalty Fee | 6% | - |
Advertising Fee | 2% | - |
Year Founded | - | 1979 |
Year Franchised | - | 0 |
Term Of Agreement | 10 years+10 | - |
Term Of Agreement | 10 years+10 | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | At FARR'S FRESH, we recruit well-capitalized franchisees who desire to develop a multi-unit company; it helps to have some restaurant experience (not a requirement). Successful franchisees usually are outgoing, hard working, self motivated, professional, and enjoy working with the public. | Wendys franchisees take a hands-on approach to their business yet they understand the importance of following procedure and working within the Wendys system. Our franchisees are friendly, outgoing and determined to succeed. They love making other people happy and they are always positive and enthusiastic. Our franchisees understand the importance of customer service and building strong community relations. They are strong team leaders and they relate well to their staff. In fact, we often talk about our franchisees as having pink blood � they live and breathe the Wendys brand; the outcome of which is almost always reflected in their success. If this sounds like you, then you�re already well on your way to meeting the needs of becoming a Wendys franchisee. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | When you join the Wendys franchise, your first step will be to take part in our franchisee training program where you'll learn about the Wendys philosophy and business approach as well as how to operate your store. The training program includes: *Three weeks of in-store training with an accredited trainer (before your store opens its doors) *One week at our National Support Office where you'll learn about the retail and management skills which underpin Wendys success We also provide ongoing assistance with staff recruitment programs and staff training, including customer service training and other management service programs. |
Support | You will receive the start-up kit and Operations Manual that will help start-up operations. Our BLOG, web site, and e-mail will deliver information, keeping you informed on the industry and with FARR'S FRESH. We hold an annual convention where we discuss upcoming trends and the direction of the industry. | Wendys Private Website is a key resource for our franchise family. It contains a wealth of information and tools designed to make your life easier. In addition to our confidential Product, Operational and Local Area Marketing manuals, the site contains valuable business tools such as Wendys business planning and promotional plans. It also incorporates important news, promotional briefs and links to order merchandise, posters and vouchers online. As a franchisee, you'll be given your own Wendys email address, enabling you to contact head office and to keep in touch with other franchisees. |
Marketing | - | As a national network, we have developed a strong brand position in an increasingly cluttered and competitive environment. Keeping Wendys at the forefront of customer minds is an essential part of our success. To do this, we work with leading advertising and communications agencies to implement compelling advertising and marketing campaigns � all designed to achieve excellent cut-through within our key target demographics. |
Operations | - | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | - | - |
International Expansion | - | Yes |
So you're ready to start your own business, become your own boss, control your own destiny. Congratulations-you've made the right choice. Now, you've got a few other choices to make-like whom to work with to help you achieve your dreams. What makes Farr's the best choice for your investment? We have the best marketing plan, the highest quality products direct from the manufacturer, with one of the strongest support system in the franchising industry and one of the most-respected names in ice cream. Coupled with your skills and the unique opportunity to offer customers all three varieties of frozen desserts (we are the only franchisor that we know of that is presently offering all three), we give you the potential for a strong ROI. Why not have your business be a bright, friendly, inviting environment for customers to enjoy-one that gives you the fun of providing customers with something everyone likes-delicious desserts and treats. It's easy to see why we are the fastest growing franchise concept in our industry. After all, we're a FARR BETTER CHOICE! Here's the scoop-work with a company that has been the leader in its industry for more than 90 years, a company with the experience, expertise and most importantly the concept and product that will allow you to reach your dreams and earn your just desserts. And it starts with that-dessert! Just like the choices our customers make at every Farr's Fresh Ice Cream and Frozen Yogurt Cafe, there are lots of reasons why you should choose to become part of our franchise family.