Fitness Source vs Destination Athlete Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Fitness Source vs Destination Athlete including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Fitness Source Franchise
Destination Athlete Franchise
Investment N/A$28,300 - $93,610
Franchise Fee N/A$20,000 - $50,000
Royalty Fee -5%-8%
Advertising Fee -2%
Year Founded -2008
Year Franchised -2008
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Fitness Source Franchise
Destination Athlete Franchise
Experience --

Financing Options
 
Fitness Source Franchise
Destination Athlete Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/-Yes/Yes
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/Yes

Training & Support
 
Fitness Source Franchise
Destination Athlete Franchise
Training - On-The-Job Training: 80+ hours Classroom Training: 40 hours Additional Training: Online, conference calls
Support -Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing -Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations -Number of Employees Required to Run: 1 - 3

Expansion Plans
 
Fitness Source Franchise
Destination Athlete Franchise
US Expansion -Yes
Canada Expansion --
International Expansion --

Company Overviews

About Fitness Source

Fitness Source is Canada's premier source for fitness equipment. Fitness equipment is our specialty; everything from treadmills, stationary bikes and elliptical machines to mats, stability balls, and exercise videos. We also have resources and tools for group fitness classes, personal training, rehabilitation training and everything in between. With an emphasis on both retail sales and commercial sales and service, Fitness Source has a long-standing tradition of outfitting Canadian fitness professionals and weekend warriors alike.

About Destination Athlete

Destination Athlete™ is an innovative company that focuses on the "complete athlete," offering products and services from "training to trophies."
We aspire to create legendary customer experiences in all meaningful sports communities in the Nation. Destination Athlete™ franchisees embody the passion and commitment to help youth and high school athletes get to their destination through our comprehensive tools and our proven system.
Contact us today to learn how a home based franchise career in sports could be rewarding to countless athletes, your community and of course to you.
Veteran Incentives  15% off franchise fee
"Top     "Entrepreneur
#59 in Gator's Top franchises.
#282 in Franchise 500 for 2020.
#211 in Franchise 500 for 2021.