SelectAds Direct vs BirthdayPak Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of SelectAds Direct vs BirthdayPak including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	SelectAds Direct Franchise	BirthdayPak Franchise
Investment	$18,700 - $29,750	$29,500 - $144,700
Franchise Fee	$10,000	$24,000 - $49,000
Royalty Fee	0	-
Advertising Fee	0	-
Year Founded	2011	2009
Year Franchised	2011	2014
Term Of Agreement	5 years	-
Term Of Agreement	5 years	-
Renewal Fee	-	-
Business Experience Requirements
	SelectAds Direct Franchise	BirthdayPak Franchise
Experience	� General business experience � Sales and marketing skills	-
Financing Options
	SelectAds Direct Franchise	BirthdayPak Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	-/-	Yes/Yes
Start-up Costs	-/-	-/Yes
Equipment	-/-	-/-
Inventory	-/-	-/-
Receivables	-/-	-/-
Payroll	-/-	-/-
Training & Support
	SelectAds Direct Franchise	BirthdayPak Franchise
Training	• One week training at headquarters • Two day on-site training	On-The-Job Training: 12 hours Classroom Training: 12 hours
Support	• Weekly tele-conference meetings • Mentoring program • National sales conference	Newsletter Meetings/Conventions Toll-Free Line Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing	• Marketing materials • Quick Start Marketing Plan	Ad Templates Social media SEO Website development Email marketing Loyalty program/app
Operations	• Franchise can be run from home. • Number of employees needed to run franchised unit: 1 • Absentee ownership of franchise is NOT allowed.	Absentee Ownership Allowed
Expansion Plans
	SelectAds Direct Franchise	BirthdayPak Franchise
US Expansion	Yes	Yes
Canada Expansion	-	-
International Expansion	-	-

Company Overviews

About SelectAds Direct

SelectAds Direct is changing the face of cooperative direct mail. Its proprietary format lets consumers quickly scan all ads and select ads of interest; and, it even provides a built-in carrying case. As a SelectAds Direct franchisee, you'll sell cooperative advertising space to local merchants who want to target market a high-income demographic. SelectAds Direct takes care of all back-end production allowing you to do what you do best: sell! If you have what it takes to be successful, find out what SelectAds Direct can do for you. • Very low initial investment • Home based business • Unique product • Great locations • No inventory • Training • Support

About BirthdayPak

BirthdayPak is an award-winning marketing platform that brings local upscale businesses together with their best customers. Through a powerful convergence of personalized direct mail and cutting edge digital marketing techniques, BirthdayPak effectively creates first time engagements with upscale businesses and an exclusive group of affluent consumers.

BirthdayPak is the perfect opportunity for a seasoned Sales and Marketing professional who wants to develop their own business with the support of a proven brand to back them up. BirthdayPak is no ordinary direct mail franchise! BirthdayPak franchise owners do what they do best - they work with local business owners who want to feature their brand in a unique cooperatively mailed gift package sent directly to affluent women in their community. BirthdayPak is different from other coop direct mail franchises, such as Money Mailer and Valpak, where it is hard for the advertising clients to track their performance and see the value of their investment while at the same time protect the brand that they have worked so hard to create.

Veteran Incentives  5% off franchise fee

#313 in Franchise 500 for 2020.