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Below is an in-depth analysis and side-by-side comparison of Quaker Steak & Lube vs La Madeleine including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $1,800,000 - $3,700,000 | $1,249,362 - $3,088,747 |
Franchise Fee | $40,000 | $40,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | 3% | 2.5% |
Year Founded | 1974 | 1983 |
Year Franchised | 1997 | 2011 |
Term Of Agreement | - | Term of agreement not renewable |
Term Of Agreement | - | Term of agreement not renewable |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Quaker Steak & Lube is looking for franchise owners who will be passionate about the brand and philosophically aligned with our values and approach to operating a business. Criteria for a successful franchisee team: * Minimum $500,000 liquidity for single unit development and $1,000,000 liquidity for multi-unit development * Restaurant and/or operational experience * Strong understanding in executing Four-Walls and Local Marketing * Passion for guest service | • Passionate about the la Madeleine brand and our food • $5 million net worth; liquid assets of $2.5 million • Dedicated to developing multiple restaurants in a given market • Excellent knowledge of the local retail real estate market • Resources to develop and operate at least three (3) bakery cafés in a given territory • Strong track record as a multi-unit restaurant operator • Cultural fit |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | No/No |
Start-up Costs | -/- | No/Yes |
Equipment | -/- | No/Yes |
Inventory | -/- | No/Yes |
Receivables | -/- | No/Yes |
Payroll | -/- | No/Yes |
Training & Support |
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Training | Available at headquarters: 8-10 weeks. | • Ongoing field support • Store opening assistance • Continuous training • Extensive six-week training program for Operations Directors, General Managers, and Managers • Ongoing culinary development On-The-Job Training: 416 hours Classroom Training: 64 hours |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Real Estate • Market evaluation and planning • Site selection assistance • LOI and contract negotiation assistance • In-house real estate resources • Identifying and securing local representation Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, National media, Regional advertising | • Grand opening assistance • Store opening and PR resources • Local marketing support • Creative support for national promotional events Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Email marketing Loyalty program/app |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | - | - |
International Expansion | No | Yes |
Founded in 1974 in Sharon, Pa., the Award-Winning casual dining restaurant chain has expanded to more than 60 locations throughout the United States and Canada. Quaker Steak & Lube offers the most differentiated decor, including gas station and motoring memorabilia, classic cars, motorcycles and race cars suspended from the ceiling. Voted Best Wings USA, our concept's varied menu has combined craveable food and high-octane events to create a cult-like fan following. With great new franchise territories available, Quaker Steak & Lube offers America's hottest franchise opportunity while winning hundreds of national and international awards for its innovative menu, unique trade dress, jumbo wings and more than 25 signature wing flavors. What We Offer at Quaker Steak & Lube Franchise * Great new franchise territories available around the country * Multiple revenue streams in each location * Multiple building designs * Wide demographic appeal * Fun casual dining environment * Award-Winning menu * Unique trade dress * Over 25 signature wing flavors * Fresh, never frozen, jumbo bone-in wings